Basic Web Analytics Course
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Syllabus
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Summary
This basic web analytics course offers specialized training in the field. Search engine positioning is present in every online business, so it is very important to know their metrics and tools when drawing our online strategy. To have a successful business on the Internet we must know all the ins and outs of the web analytics. Our business must have visibility on the Internet, well in search engines, or in the different social networks in which we are present.
Goals
Professional opportunities
To prepare you
This basic web analytics course prepares you to know the most essential aspects of web analytics, know the concepts of Google Analytics, Adwords, SEO, etc., learn how to measure the results. Metric, and to differentiate the main problems of web analytics.
Who is it addressed to?
This basic web analytics course is aimed at all those digital marketing professionals who want to deepen or recycle their knowledge in web analytics, as well as all types of professionals interested in training in search of search engines and web analytics: computer scientists, designers, publicists, entrepreneurs, and in general, anyone who is passionate about the world of digital marketing and, in particular, of the web analytics.
Official Character
This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.
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Certification
Degree issued by Euroinnova International Online Education, member of the AEEN (Spanish Business School Association) and recognized with academic excellence in online education by QS World University Rankings
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