Online Training
3000 hours
Spanish
Educational institutions
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Multilingual support
Digital certificate included
Assistant Phia
- Know the manual and computer tools of fashion design. - Identify the different stages in the history of fashion. - Apply a Design Thinking methodology. - Know how to execute a business plan in the management of fashion projects. - Know what Retail Marketing consists of. - Design a brand image. - Know the composition techniques of window dressing. - Achieve the greatest efficiency in the distribution and presentation of merchandise in the sales space. - Know the appropriate techniques for a correct presentation of the showcase. - Apply composition techniques in window dressing. - Effectively and appropriately apply merchandising and sales animation techniques in order to optimize the sales space and their incentives. - Analyze the advertising communication process, identifying the most suitable communication techniques for it. - Discover the concepts related to relationship marketing, identifying the causes that generate customer loyalty and analyzing the consequences that loyalty produces for the company.
Develop your professional career in the field of fashion and design, in companies, shops, clothing workshops, beauty centers, photography studios... Fashion offers jobs such as illustrator, designer, photographer, coolhunter, personal shopper, community manager, retail designer, event organizer, fashion articles editor, stylist, model... Marketing, Commerce, Decorator, Sales Clerks, Sales Representative, Supplier, Manager, Hostess, Sales Manager, Sales Section Head.
This Maestría in Window Dressing and Visual Merchandising: Retail Design prepares you to function professionally in the fashion environment, an essential concept today for any connoisseur of marketing, commerce, design or the business environment, since trends are constantly updated. With this training you will specialize in the techniques of fashion design, tailoring, window dressing or project management. Through this maestría MBA in Window Dressing, Store Decoration and Visual Merchandising the student will be able to carry out the decoration of any type of store with all the elements that it covers (window window, facade, advertising, colors, lighting, furniture,...) and in general, apply the knowledge learned about the marketing discipline known as Visual merchandising. In addition, it will help you make decisions regarding the choice of advertising media and the development of different advertising strategies.
