Course in Social Networks 2.0 and Social Media Strategy (Double Degree with 5 ECTS Credits) Course in Social Networks 2.0 and Social Media Strategy (Double Degree with 5 ECTS Credits)

Online Training

Course in Social Networks 2.0 and Social Media Strategy (Double Degree with 5 ECTS Credits)

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325 hours

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5 ECTS

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Spanish

Social networks have led to a new concept of marketing and public relations that more professionals use every day, and whose results are surprising. This course will provide the student with the necessary knowledge to be able to apply the most recent existing methods in relation to web promotion using various Web 2.0 and Social Media tools.

Instituciones educativas

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Understand the evolution from Web 1.0 to Web 2.0. - Learn to use the different applications that emerged from Web 2.0. - Describe the bases of the architecture of participation in Web 2.0. - Define the Concept of usability of Web 2.0 content. - Know the main social networks. - Learn how to register on the main social networks. - Know the main advantages and disadvantages of using Social Networks. - Focus on the growth and improvement of a company's positioning through social networks.

Content

Career opportunities

Webmasters, Web Designers, Web Programmers, Marketing Managers and Web Portal Managers who want to update themselves on the latest Social Marketing techniques.

What it prepares you for

This course will provide the student with the necessary knowledge to be able to apply the most recent existing methods in relation to web promotion using various Web 2.0 and Social Media tools. Once the course is completed, the student will have acquired sufficient knowledge to design and execute a social marketing strategy using various tools as well as a perfect command of the management and usability of the most popular Social Networks.

Addressed to

The course is aimed at people who want to expand their knowledge about Web 2.0 and the applications and uses that it provides us. People who want to learn how to manage Social Networks both at the user level and for the optimization of their companies.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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