Course UF2394 Marketing and Promotion at the Point of Sale

Online Training

Course UF2394 Marketing and Promotion at the Point of Sale

Name: Course UF2394 Marketing and Promotion at the Point of Sale en Brasil
Brand: EUROINNOVA INTERNATIONAL ONLINE EDUCATION
SKU: 150651-1402
Availability: InStock

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60 hours

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Spanish

In the field of commerce and marketing, it is necessary to know the different fields of marketing and communication management, within the professional area of marketing and public relations. Thus, this course aims to provide the necessary knowledge for the application of work methodologies in Marketing and promotion at the point of sale.

Instituciones educativas

175€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Analyze customer information and product or service sales databases of the SIM (market information systems) to define different types of actions in the launch and implementation of different types of products and services. - Characterize different marketing and promotional actions aimed at launching products and services based on a campaign, type of client, special dates, type of establishment or others. - Apply merchandising techniques to animate the point of sale from different types of establishment: department store, hypermarket, supermarket, shopping or traditional center and commercial implementation. - Prepare monitoring and control reports for different promotional actions at the point of sale.

Content

Career opportunities

He develops his professional activity on his own account and on behalf of others, in the marketing, communication and press and communication departments of any company or organization, and in communication companies, advertising agencies and events in the public and private sphere.

What it prepares you for

This training conforms to the training itinerary of the Training Unit UF2394 Marketing and promotion at the point of sale, certifying that you have passed the different Competence Units included in it, and is aimed at the accreditation of the professional Competencies acquired through work experience and non-formal training, through which you will opt to obtain the corresponding Certificate of Professionalism, through the respective calls published by the different Autonomous Communities, as well as the Ministry itself. of Labor (Royal Decree 659/2023, of July 18, which develops the organization of the Vocational Training System and establishes a permanent procedure for the accreditation of professional skills acquired through work experience or non-formal training).

This course is aimed at professionals in the world of commerce and marketing, specifically in marketing and communication management, within the professional area of marketing and public relations, and at all those people interested in acquiring knowledge related to Marketing and promotion at the point of sale.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism. We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs. You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.