Digital Master Media Planner: Digital Media Planner + University Degree (+5 ECTS credits)

In the current panorama, digital marketing is a key piece in the commercial strategy of any company, carrying the planning of digital media to the center of the board. The Digital Media Planner provides an integral educational route, covering from the management and management of marketing plans, to the most sophisticated advertising techniques and social media management. With an internal approach in digital journalism and digital communication competences, this course addresses the essential resources in marketing, advertising and sales, empowering professionals for excellence in the digital age. We provide solid and current knowledge so that our students stand out in a dynamic sector, thus ensuring an essential competitive advantage in the labor market. Opting for our course is to choose a vanguard formation, results -oriented and committed to the contemporary demands of communication and digital marketing.

- Dominate digital marketing. - Manage marketing plans. - Expertise in advertising techniques. - Use marketing resources. - Manage Social Media Management. - Understand digital journalism. - Apply digital signature effectively.

With the Master of Media Planner Digital and the theoretical and practical deepening in areas such as Digital Marketing, Advertising and Sales, you can make your way in strategic roles as Marketing Director, specialist in digital advertising, content manager on social networks, and media analyst. In addition, you will acquire competences to lead digital communication and the management of effective advertising campaigns, becoming an expert capable of optimizing the online presence of any brand or company.

The Digital Media Planner prepares you to be a strategist in digital media. You will learn to direct and manage marketing plans, use advertising and sales resources effectively. You will acquire competencies in digital marketing and updated advertising techniques. You will develop practical skills to optimize the digital presence of brands, manage content in social media and understanding digital journalism. In addition, you will strengthen your abilities in communication and application of the digital signature in professional environments.

Aimed at marketing, publicists, and sector professionals who wish to dominate digital media planning. Ideal for those who seek to update their skills in the direction of marketing plans, applying advanced practical and technical resources, from advertising and sales management to digital journalism and social media expert management. Indispensable to improve in the era of digital communication and electronic signature.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.