Higher Course in Advertising Campaign Design and Institutional Communication

Online Training

Higher Course in Advertising Campaign Design and Institutional Communication

Name: Higher Course in Advertising Campaign Design and Institutional Communication en Chile
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 18734-2402
Availability: InStock

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400 hours

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Spanish

The Higher Course in Advertising Campaign Design and Institutional Communication is relevant in the current market due to the growing importance of corporate communication and advertising in digital marketing strategies. This course addresses key aspects such as communications in digital media, audiovisual communication, corporate communication and protocol management. By choosing this course, students will obtain applicable knowledge to manage reputation and accelerate business through corporate communication, designing proposals adapted to the target audience and using different media. Students will know how to develop an original and disruptive communication strategy, developing step by step the phases of both in-person and virtual corporate communication.

Instituciones educativas

$490.800

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know the fundamentals of institutional communication. - Discover first-hand everything that surrounds communication in the business environment. - Know the structure that must be followed to design effective corporate communication. - Assimilate the key actions for the successful launch of advertising campaigns.

Content

Career opportunities

Job opportunities for graduates of the Higher Course in Advertising Campaign Design and Institutional Communication include roles as communication specialists, marketers, community managers, social media managers, digital journalists, copywriter, creative publicist, as well as consultants and advisors in corporate communication and advertising strategies.

What it prepares you for

With this Higher Course in Advertising Campaign Design and Institutional Communication you will have the possibility of learning new trends within the world of communication in the company, delving into the specific strategy of corporate communication and advertising. You will be able to study how communication campaigns are carried out both online and offline, and of course, learn from common mistakes and best practices.

This Higher Course in Advertising Campaign Design and Institutional Communication is ideal for marketing and communication professionals, entrepreneurs, advertising creatives, journalists and communication enthusiasts who wish to improve their skills in corporate communication and advertising, in order to boost their professional opportunities.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.