Master in Business Intelligence and Big Data + 60 ECTS Credits Master in Business Intelligence and Big Data + 60 ECTS Credits

Online Training

Master in Business Intelligence and Big Data + 60 ECTS Credits

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1500 hours

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60 ECTS

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Spanish

The Master of Lifelong Training in Big Data, Business Intelligence and Applied Data Science is justified by the growing importance of business intelligence and the analysis of large volumes of data in the current business environment. In the digital age, organizations generate and collect a large amount of data through various sources, such as social networks, mobile devices or customer records. This data can provide valuable insights into consumer behavior, market trends, internal operations, and other critical aspects of the business. However, the ability to leverage this data to gain meaningful insights and make informed decisions requires specific skills and knowledge.

Instituciones educativas

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$2.374.000

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Master data visualization techniques and tools to effectively communicate key information. - Use Tableau, D3, Power BI and R with ggplot2 to create interactive data visualizations and analysis. - Apply web analytics techniques using Google Analytics and Google Tag Manager to understand users. - Develop SEO and SEM strategies to increase the visibility and effectiveness of websites. - Use social networks as a source of analysis and make decisions based on data. - Implement and manage web analytics projects, from planning to reporting. - Analyze information using the Python language and its different libraries and functionalities.

Content

Career opportunities

After completing this Master of Lifelong Training in Big Data, Business Intelligence and Applied Data Science, you will be prepared to play different roles in companies from a multitude of sectors. You can hold positions such as data analyst, data visualization specialist, business analyst, web analytics project manager or IT consultant. Business Intelligence.

What it prepares you for

The Master of Lifelong Training in Big Data, Business Applied Intelligence and Data Science prepares you to face the current challenges of the industry in terms of data analysis and informed decision making. You will learn to use advanced data visualization tools and techniques, to implement web analytics strategies using Google Analytics and Google Tag Manager and to take advantage of the potential of different languages ​​such as Python and R.

Addressed to

This Master of Lifelong Training in Big Data, Business Applied Intelligence and Data Science is designed for professionals and graduates who wish to acquire skills in the field of Business Intelligence, Big Data and Web Analytics. It is aimed at those interested in visualizing and analyzing data for data-driven decision making.

Methodology

With our online learning methodology, the student begins his journey through a virtual campus designed exclusively to develop the training itinerary with the aim of improving his professional profile. The student must advance autonomously throughout the different teaching units as well as carry out the corresponding activities and self-assessments.
The load of hours of the training action includes the different activities that the student carries out throughout their itinerary. The hours of telelearning carried out on the Virtual Campus are complemented by the student's autonomous work, communication with the teacher, complementary activities and readings, and the research and creation work associated with the projects.
To obtain the degree, the student must pass all self-assessments and exams and view at least 75% of the contents of the platform. The Final Project is carried out after finishing the theoretical-practical content on Campus. Finally, it is necessary to notify the completion of the Master from the platform to begin the issuance of the degree.

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