University Microcredential for Generative AI in Digital Marketing + 2 ECTS Credits

Online Training

University Microcredential for Generative AI in Digital Marketing + 2 ECTS Credits

Name: University Microcredential for Generative AI in Digital Marketing + 2 ECTS Credits en Colombia
Brand: EUROINNOVA INTERNATIONAL ONLINE EDUCATION
SKU: 417542-2501
Availability: InStock

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50 hours

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2 ECTS

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Spanish

Discover how to revolutionize your career with the Generative AI in Digital Marketing course. In an environment where technology advances by leaps and bounds, digital marketing is constantly transforming, and artificial intelligence is positioned as the engine of this evolution. The demand for professionals trained in generative AI is booming, as companies seek to innovate and optimize their communication and advertising strategies. This course will provide you with the skills necessary to master the AI tools that are redefining the marketing landscape. You will learn how to create personalized content and improve the customer experience, highly valued skills in today's job market. By choosing this course, you will acquire in-depth and up-to-date knowledge that will differentiate you as a digital marketing expert, ready to lead in any organization. Don't miss your opportunity to be at the forefront of this exciting digital revolution.

Instituciones educativas

$261.000

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Understand the role of generative AI in modern digital marketing. - Identify practical applications of generative AI in marketing strategies. - Analyze success stories in the use of generative AI in digital campaigns. - Explore AI tools that enhance creativity in marketing. - Evaluate the impact of generative AI on the customer experience. - Develop content strategies using generative AI effectively. - Integrate generative AI techniques to optimize digital campaigns.

Content

Career opportunities

- Specialist in content personalization with AI - Market trend analyst using AI - Developer of automated marketing strategies - Consultant in optimization of advertising campaigns with AI - Digital innovation project coordinator - Expert in AI tools for customer interaction

What it prepares you for

By completing the Generative AI in Digital Marketing course, you will be trained to integrate artificial intelligence tools into your marketing strategies, optimizing the creation of automated content and campaign personalization. You will learn how to effectively analyze data to anticipate trends and improve the customer experience. In addition, you can implement chatbots and virtual assistants, enhancing interaction with the public and improving the efficiency of your digital campaigns.

This course is aimed at professionals and digital marketing graduates who want to explore the possibilities of generative AI. Ideal for those looking to integrate innovative techniques into their strategies, create unique content and improve personalization in digital campaigns. Update your skills in a constantly evolving environment.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.