Course MF2189-3 Preparation of Self-Editing Marketing and Communication Materials Course MF2189-3 Preparation of Self-Editing Marketing and Communication Materials

Online Training

Course MF2189-3 Preparation of Self-Editing Marketing and Communication Materials

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90 hours

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Spanish

In the field of commerce and marketing, it is necessary to know the different fields of marketing and communication management within the professional area of marketing and public relations. Thus, this course aims to provide the necessary knowledge for the preparation of self-editable marketing and communication materials.

Instituciones educativas

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₡ 131.000

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

The objectives to be achieved by completing this course on the Preparation of Marketing and Communication Materials are the following: - Apply corporate identity criteria, transferring them creatively to advertising design and the publication medium. - Analyze the characteristics of different types of promotional and informative materials in different conventional and online media. - Apply persuasive communication techniques and identify the company's own styles of commercial and informative communication for the preparation and dissemination of public-promotional materials. - Select content, images and texts, necessary for the preparation of brochures, posters and simple promotional materials, according to pre-established criteria and respecting current regulations and corporate identity. - Prepare sketches of public-promotional materials, brochures and non-complex posters, applying design techniques and using computer design applications at the user level. - Prepare and process content, texts and images, of a commercial and informative nature for intranets and company websites using desktop publishing applications for web content in user environments. - Develop content and online presence consistent with the company's commercial and communication objectives.

Content

Career opportunities

After completing this Marketing and Communication Materials Preparation Course, develop your professional activity on your own and for others. You can find employment in the marketing, communication and press and communication departments of any company or organization. He works in communication companies, advertising agencies and events in the public and private sphere.

What it prepares you for

This course on Preparation of Marketing and Communication Materials conforms to the training itinerary of Training Module MF2189_3. Preparation of self-editable marketing and communication materials. It certifies having passed the different Units of Competence included in it. And it is aimed at the accreditation of Professional Competencies acquired through work experience and non-formal training. Way by which you will opt to obtain the corresponding Certificate of Professionalism, through the respective calls published by the different Autonomous Communities. As well as the Ministry of Labor itself (Royal Decree 659/2023, of July 18, which develops the organization of the Vocational Training System and establishes a permanent procedure for the accreditation of professional skills acquired through work experience or non-formal training).

Addressed to

This course on Preparation of Marketing and Communication Materials is aimed at professionals in the world of commerce and marketing. More specifically in marketing and communication management, within the professional area of ​​marketing and public relations. Additionally, to all those people interested in acquiring knowledge related to the preparation of self-editable marketing and communication materials.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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