International Master Business (MIB) in Marketing and Market Research + University Degree International Master Business (MIB) in Marketing and Market Research + University Degree

Online Training

International Master Business (MIB) in Marketing and Market Research + University Degree

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1500 hours

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5 ECTS

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Spanish

The globalized world demands professionals capable of adapting to constantly changing markets. Our International Master in Marketing and Market Research offers a holistic vision to decode trends and consumer behavior. It focuses on fundamental analytical and strategic skills to impact the international marketing mix and ranges from analysis of market information and data, to negotiations and international buying and selling strategies. With just one click, you will learn how to effectively employ marketing policies and essential language skills in English and another language for international trade. A program designed for those seeking to lead in the global business arena without geographic barriers. Opting for our training is betting on a top-level professional and competitive update.

Instituciones educativas

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₡ 1.078.700

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Master the collection of information. of markets. - Analyze market environments. - Execute market data analysis. - Understand consumer behavior. - Design Marketing Mix strategies. - Manage international sales. - Practice English for global commerce. - Use a second language in business.

Content

Career opportunities

After completing the MIB in Marketing and Market Research, he embarks on a career as a market intelligence specialist, research analyst, international marketing strategy consultant or foreign trade project manager. With solid training in information systems, consumer analysis and international marketing mix, you will be prepared for global negotiation and contracting. Additionally, with skills in English and other foreign languages, you will be able to lead trade operations in different international contexts.

What it prepares you for

The International Master Business in Marketing and Market Research prepares you to thoroughly analyze and understand global markets. You will learn to interpret the environment and extract relevant data through advanced research methodologies. With skills in data processing and analysis, you will be able to anticipate consumer behaviors and adapt effective international marketing mix strategies. You will develop skills in the field of international sales and negotiation, complementing them with a high level of professional English and another foreign language for commerce, maximizing your ability to operate successfully on the global stage.

Addressed to

The MIB in Marketing and Market Research is designed for marketing executives and professionals who seek to delve deeper into market analysis and consumer behavior techniques, manage the international marketing mix, and master global negotiation and buying and selling. Ideal for those who want to strengthen skills in English and another language for international trade. With a practical and up-to-date approach, this program is essential for leaders who aspire to strategic positions in the global arena.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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