Master in Public Relations, Events and Protocol + 60 ECTS Credits Master in Public Relations, Events and Protocol + 60 ECTS Credits

Online Training

Master in Public Relations, Events and Protocol + 60 ECTS Credits

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1500 hours

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60 ECTS

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Spanish

The Master in Public Relations, Events and Protocol + 60 ECTS Credits offers you comprehensive training in a sector in constant growth and with high labor demand. In a global environment where effective communication and event organization are key to business success, this course prepares you to stand out. You will learn to manage external communication, handle business protocol and design impactful events, from fairs and exhibitions to cultural and sporting events. With an online methodology, you will acquire skills in advertising, organization and project management, all aimed at strengthening your professional identity in public relations. This master's degree is ideal for those seeking to lead in the field of communication and events, offering essential tools to become an expert in the sector. Take the step towards a dynamic career full of opportunities!

Instituciones educativas

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₡ 1.187.100

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Apply advertising strategies to improve the visibility of a brand in digital media - Design public relations campaigns to strengthen the corporate image - Implement effective external communication in a globalized environment - Develop protocols for the optimal management of business events - Organize official events with a focus on the appropriate protocol - Coordinate social, cultural and sporting events with logistical precision - Manage projects efficiently to guarantee the success of events

Content

Career opportunities

- Director of Public Relations in multinational companies - Coordinator of corporate and official events - Protocol consultant for government institutions - Specialist in external communication for global organizations - Manager of international fairs and exhibitions - Advisor on corporate identity and brand - Planner of cultural and sporting events

What it prepares you for

This master's degree prepares you to develop skills in creating a solid corporate identity and designing effective branding strategies. You will learn to position brands, promote innovation through creativity and strengthen internal and external communication. Additionally, you will be trained in crisis management and building strategic relationships. You will acquire knowledge about business protocol and event organization, including the planning and production of large events such as fairs and conferences, ensuring their communication success.

Addressed to

The Master in Public Relations, Events and Protocol is aimed at professionals and graduates in the sector who wish to expand their knowledge in advertising, external communication and business management. Ideal for those seeking to master event organization and understand corporate and social protocol, strengthening the identity and communication of their organizations.

Methodology

With our online learning methodology, the student begins his journey through a virtual campus designed exclusively to develop the training itinerary with the aim of improving his professional profile. The student must advance autonomously throughout the different teaching units as well as carry out the corresponding activities and self-assessments.
The load of hours of the training action includes the different activities that the student carries out throughout their itinerary. The hours of telelearning carried out on the Virtual Campus are complemented by the student's autonomous work, communication with the teacher, complementary activities and readings, and the research and creation work associated with the projects.
To obtain the degree, the student must pass all self-assessments and exams and view at least 75% of the contents of the platform. The Final Project is carried out after finishing the theoretical-practical content on Campus. Finally, it is necessary to notify the completion of the Master from the platform to begin the issuance of the degree.

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