Master Key Account Manager + University Degree

Among the objectives of the master key account manager we highlight: - Know the importance of marketing and its tools in current organizations, its main features, those of the market, and the aspects that cause the changes that occur in it. - Increase capacity in the field of marketing management, in order to avoid stagnation, promoting recycling in labor matters. - Know the characteristics of the various existing marketing applications, in order to carry out an appropriate commercial strategy. - Learn what the key account manager is and what its functions are. - Know what the management process is like and what the functions of management are in the company. - Learn to carry out an analysis of the market and client portfolio, to identify key accounts. - Know the most important aspects of customer loyalty and the costumer experience. - Know what commercial negotiation is and its most relevant techniques. - Learn to organize and control the sales team. - Develop the most relevant leadership skills in the commercial field. - Know the tools necessary to make a satisfactory sale. - Promote the characteristics of a good salesperson. - Study the psychology of the consumer and that of the seller himself. - Develop (or strengthen) certain knowledge related to sales and the market. - Improve customer service and attention. - Know how to improve our point of sale. - Develop numerous social skills that bring us closer to the client. - Know how to act as good salespeople in sales, development and after-sales. - Know the nature of the sales team. - Exercise leadership in the commercial team. - Apply techniques to motivate the sales team. - Know the communication techniques in sales.