Master in Marketing and Digital Business Master in Marketing and Digital Business

Online Training

Master in Marketing and Digital Business

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1500 hours

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Spanish

This Master in Marketing and Digital Business is the response to a growing demand for professionals specialized in the area of communication and marketing. Through a strategic approach and content fully adapted to the needs of the market, you will be able to specialize in the most important areas of marketing and digital business. If you want to be an expert in digital marketing, web optimization, eCommerce and digital analytics, this training will allow you to improve your skills and access multiple job opportunities. Study at your own pace, with flexible training but always accompanied by our teaching staff specialized in the subject. We help you in the process of improving and acquiring new skills to continue growing professionally.

Instituciones educativas

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RD$ 135,400

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Perform a strategic analysis of the digital business - Apply an SEO and SEM strategy - Effectively manage the corporate image of a company through its social networks - Know the most important digital metrics for the business - Create successful marketing campaigns - Acquire the necessary skills to manage a digital business - Lead the digital change in an organization

Content

Career opportunities

With this Master in Marketing and Digital Business you will be able to work as head of the marketing department, E-commerce Manager, Digital Business Manager, Web Analytics Expert, digital transformation manager, Digital Consultant, working in a communication agency or carrying out important entrepreneurial initiatives in the sector.

What it prepares you for

With this Master in Marketing and Digital Business You will learn to manage marketing campaigns using the customer as the center of the digital strategy. In addition, you will master the most important tools to respond to the new needs of society and you will be able to manage and lead digital change in an organization. If you want to lead entrepreneurial initiatives or projects, this training is perfect for you.

Addressed to

This Master in Marketing and Digital Business It is aimed at graduates in Marketing, Business Management, Advertising, Commerce or Journalism, as well as professionals from different areas within the company who need to update their digital profile to participate in positions of responsibility or set up their own business.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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