Neuromarketing and Market Research Expert Course Neuromarketing and Market Research Expert Course

Online Training

Neuromarketing and Market Research Expert Course

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450 hours

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Spanish

This Course in Neuromarketing and Market Studies offers specialized training in this subject. If you want to specialize in the area of ​​marketing in relation to the essential techniques of applying neuromarketing, this is your time. When we talk about neuromarketing we are referring to those techniques that give us the opportunity to analyze concepts such as emotions, senses or the attention of consumers, either directly or indirectly, in order to know the stimuli that will help us optimize and improve our management. With this knowledge and training in advertising and market studies, you will be able to carry out marketing campaigns that manage to seduce your target demand.

Instituciones educativas

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RD$ 98,000

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know market segmentation and learn the most efficient techniques for market analysis. - Acquire skills to carry out market studies. - Understand consumer purchasing behavior. - Acquire knowledge about sensory or sensory marketing. - Apply neuromarketing technologies and techniques. - Understand the importance of communication as an element of advertising.

Content

Career opportunities

Marketing / Sales / Commercial department / Sensitive marketing / Expert in neuromarketing, Advertising marketing.

What it prepares you for

This Neuromarketing and Market Research Expert prepares you to have a broad vision of marketing and to be able to specialize in neuromarketing techniques, which has currently become a highly in-demand phenomenon, acquiring the appropriate tools and techniques to carry out market studies, with which to detect new needs, predict changes that may occur in demand, make good market segmentation and more completely understand consumers and their decision-making at the time of purchase. Students will be able to intervene in the creative process of any advertising campaign, knowing all the processes and being able to actively collaborate in them.

Addressed to

This Communication and Advertising Course is aimed at all those people interested in the world of marketing or any professional who wants to acquire knowledge about advertising, the importance of the media and the creative development process behind advertising campaigns.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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