Online Training

Diploma in Digital Marketing

Name: Diploma in Digital Marketing en Ecuador
Brand: EUROINNOVA INTERNATIONAL ONLINE EDUCATION
SKU: 344346-2301
Availability: InStock

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130 hours

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Spanish

Currently, digital marketing represents the fundamental pillar of any marketing strategy. Its great scope and low cost make it the most efficient alternative to conventional marketing. In this Diploma in Digital Marketing you will acquire knowledge about how to use the key tools that will allow you to develop digital marketing campaigns. To do this, you will learn to implement SEO positioning, understanding how the Google algorithm works, SEM campaigns and their relationship with Google Ads and other methodologies such as inbound marketing, relationship marketing and email marketing. Throughout this learning process you will be accompanied by our team of specialist teachers in this field.

Instituciones educativas

$451

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Understand how digital marketing campaigns work. - Know the different web positioning strategies, both SEO and SEM, and how to apply them. - Attract new customers organically through inbound marketing. - Use Social CRM with the aim of increasing customer loyalty. - Implement other efficient marketing techniques, such as email marketing or relationship marketing.

Content

Career opportunities

Some of the professional opportunities of this Diploma in Digital Marketing are marketing and digital marketing specialist, SEO consultant, copywriter, online business entrepreneur, content manager, web analyst, digital marketing manager, marketing technician, digital account manager, social media manager and SEO and SEM specialist.

What it prepares you for

This Diploma in Digital Marketing will give you the tools you need to develop marketing campaigns that will help you give visibility to your online business or your website, attracting a greater number of potential clients. You will learn the most used digital marketing techniques when increasing the number of sales and how to implement them while avoiding being penalized by the Google algorithm.

This Diploma in Digital Marketing is aimed at marketing students or recent graduates in this field who wish to specialize in digital marketing, professionals in this area who seek to optimize their campaigns, profiles aimed at copywriting, future SEO consultants and entrepreneurs who want to increase their reach and positioning on the internet.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.