Higher Course in Communication and Strategic Marketing Higher Course in Communication and Strategic Marketing

Online Training

Higher Course in Communication and Strategic Marketing

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180 hours

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Spanish

Revenue Management has become a necessity for companies in the tourism sector that wish to survive in a digital and highly competitive environment. This Master provides the knowledge required to function professionally in the technology environment in the tourism field, learn about trends, operate fluently in digital environments for marketing tourism products, as well as learn to promote tourist destinations knowing current competition.

Instituciones educativas

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$553

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

Learn types of communication in the tourism company. Analyze the tourism sector in the digital marketing environment. Know the different communication strategies on social networks. Learn new techniques in Tourism Marketing. Apply commercial strategies in the tourism sector. Delve into marketing research and development in the tourism company.

Content

Career opportunities

The professional opportunities provided by the Master in Revenue Management, Marketing and Communication can focus on Expert in Communication and Digital Marketing in the tourism company, Expert in Tourism Communication, Tourism Revenue Management and Expert in the Marketing and Sales Department in the tourism company.

What it prepares you for

This Master in Revenue Management, Marketing and Communication prepares you to function professionally in the world of marketing and digital communication in the tourism sector, for the correct communication and commercialization of tourist products and destinations. You will also learn Revenue Management techniques in order to achieve a balance between growth and profitability in the tourism sector.

Addressed to

The Master in Revenue Management, Marketing and Communication is aimed at marketing and communication professionals who want to evolve in the tourism sector, people who wish to acquire the key skills to function in a technological environment in tourism companies that is increasingly in demand.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism. We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs. You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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