Higher Course in Marketing Automation and Growth Hacking Higher Course in Marketing Automation and Growth Hacking

Online Training

Higher Course in Marketing Automation and Growth Hacking

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300 hours

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Spanish

70% of B2B companies are applying the marketing automation methodology and are increasing their sales by 10%. Implementing this methodology together with Growth Hacking tools will boost your company, attracting a greater number of potential clients, and creating higher quality loyalty among current clients. The Marketing Automation and Growth Hacking Course combines broad and deep knowledge of the main tools of digital marketing. This way you will be able to develop yourself in SEO and SEM tools, delve into content marketing and learn the marketing automation methodology. At INESEM Business School you will be able to learn these techniques with practical and future-oriented training in which the group of teachers will teach you how to function in practice so that you learn the tasks that you will perform in the future.

Instituciones educativas

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$546

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Delve into the key concepts of Inboud Marketing, its strategies and phases - Learn about usability and user experience – UX - Learn how to perform an on-page audit - Know how to use link building, linkbaiting and backlink strategies - Study the different Marketing Automation tools - Develop marketing automation elements such as Journey Builder, CRM and the Sales Funnel - Design an automation plan

Content

Career opportunities

When you finish the course in Marketing Automation and Growth Hacking, you will have obtained a specialization in this sector with which you will be able to apply for positions of greater responsibility as a specialist in Web Marketing, Adwords, Facebook, Growth Hacking, Web Analytics, Digital Growth Strategies, SEO Growth Hacking and other specialties related to digital marketing.

What it prepares you for

The course in Marketing Automation and Growth Hacking prepares you so that you can function easily and maestría in SEO, SEM, Inboud Marketing and Marketing Automation techniques. This knowledge will allow you to delve deeper into both On-Page and Off-Page SEO, and learn about the automated system of advertising, promotion, and data analysis and management in marketing. You will design an email marketing campaign knowing its strategies and techniques.

Addressed to

The course in Marketing Automation and Growth Hacking is aimed at those professionals who wish to become experts in the area and acquire basic marketing knowledge, such as SEO, SEM, and Inboud Marketing, specializing in Marketing Automation, which is currently in demand, due to its practical use and effective results.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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