Maestría Internacional en Técnicas Publicitarias

Online Training

Maestría Internacional en Técnicas Publicitarias

Name: Maestría Internacional en Técnicas Publicitarias en Ecuador
Brand: ESIBE
SKU: 277377-2501
Availability: InStock

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1500 hours

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Spanish

It is essential to discover the true role of advertising, both within a company and outside it, as well as the importance of communication as a basic tool in an organization that ensures that every plan and its corresponding objectives, tasks, stages and processes can be developed in the most effective way. Online Expert in Advertising Techniques will provide the student with the knowledge and skills necessary to develop professionally in the area of advertising, communication and marketing.

Instituciones educativas

$2,035

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Analyze the advertising communication process, identifying the most suitable communication techniques. - Develop in depth the concept of advertising and its applications in the professional field. - Identify the role that advertising plays within a company. - Differentiate the different advertising media, identify sources of information, as well as clarify concepts and terms linked to advertising, communication and marketing with their corresponding connotations with the world of work and specifically with the work areas that concern us.

Content

Career opportunities

Account Executive, Art Director, Creative, Media Planner, Production Manager, Communication Department.

What it prepares you for

The present maestría Online Expert in Advertising Techniques will provide the student with the knowledge and skills necessary to develop professionally in the area of advertising, communication and marketing. Likewise, it will help you make decisions regarding the choice of advertising media, development of different advertising strategies, planning of the information process, decision of the communication channels that best suit your agency, organization and management of the advertising budget or in the presentation of a campaign.

This Maestría Online Expert in Advertising Techniques is aimed at professionals in the world of advertising, communication and marketing who want to expand and perfect knowledge about the most effective advertising techniques, as well as develop the most common and useful notions in these areas of work.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.