Pharmaceutical Marketing Course. Merchandising + 8 ECTS Credits Pharmaceutical Marketing Course. Merchandising + 8 ECTS Credits

Online Training

Pharmaceutical Marketing Course. Merchandising + 8 ECTS Credits

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200 hours

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8 ECTS

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Spanish

This Higher Course in Pharmaceutical Marketing. Merchandising provides the knowledge required to function professionally in the pharmaceutical marketing environment, useful in this branch that is constantly changing and growing since professionals are required who know the existing tools to obtain clients and retain them. This course allows you to specialize in marketing applied to pharmacies and merchandising, obtaining the ability to establish strategies to improve the productivity of any pharmaceutical center. At INESEM we make it easy for you with our online methodology and the best academic tutors, who will resolve any questions or problems.

Instituciones educativas

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Acquire an overview of the pharmaceutical sector and define the role of marketing in the competitive framework - Be able to develop strategies for effective and quality management in this sector. - Develop the knowledge and skills necessary to design a marketing plan for any product/service. - Analyze situations, design strategies and make decisions in Marketing in the pharmaceutical field. - Learn and apply the different merchandising techniques in pharmacies. - Effectively manage the shelves and stock of a pharmacy.

Content

Career opportunities

Thanks to the Higher Course in Pharmaceutical Marketing. Merchandising you will obtain the necessary knowledge with which you will be able to dedicate your professional career as an expert in pharmaceutical marketing and merchandising, being able to work in any pharmacy implementing marketing and merchandising strategies. If you have a pharmacy, this course will improve the productivity of your company.

What it prepares you for

This Higher Course in Pharmaceutical Marketing. Merchandising prepares you to function professionally in the pharmacy office, specializing in pharmaceutical marketing and merchandising. You will learn to develop marketing and merchandising strategies in any pharmaceutical center. You will know how to manage stock and optimize the shelf at the point of sale, as well as implement animation techniques.

Addressed to

The Higher Course in Pharmaceutical Marketing. Merchandising is aimed at pharmacists interested in acquiring knowledge in pharmaceutical marketing and merchandising in order to implement strategies and techniques in pharmacies, as well as professionals in the sector who wish to train in this specialty.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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