Online Training

Diploma in Online Web Positioning

Name: Diploma in Online Web Positioning
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 357004-2302
Availability: OutOfStock

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130 hours

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Spanish

Web positioning is the set of techniques and strategies that are applied to improve the visibility and traffic of a website in search engines. Web positioning is essential for the success of any online project, since it allows you to attract users who are looking for the products or services offered by the website. This Diploma in Web Positioning offers you specialized training in web positioning, through the use of tools, such as Google Analytics or Yoast Seo. You will learn to know search engines and how they work, to perform Internet searches, to analyze the search engine results page (SERP), to direct your website to its objective, to define and use keywords and to optimize the website.

Instituciones educativas

£320

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know the concepts of SEO/SMO. - Perform internet searches, keywords, and advanced search tools. - Analyze the search results page (SERP). - Guide your website to the objective, defining what your objective is. - Define and use keywords and how to monitor their results. - Optimize the website, using content optimization and meta tags. - Improve social media (SMO) to improve web positioning.

Content

Career opportunities

Web positioning skills are an increasingly in-demand requirement in the labor market, especially in the digital marketing sector. By completing this Diploma in Web Positioning, you will be able to access jobs related to web design, work in web consulting, consulting, SEO or managing social networks.

What it prepares you for

This Diploma in Web Positioning prepares you to improve the visibility and traffic of your website in search engines by applying different tools such as Google analytics, Pagespeed, image and web file optimization, you will learn to use the most effective web positioning techniques and strategies. At the end of the diploma, you will have a certificate that certifies your specialization in web positioning.

This Diploma in Web Positioning is aimed at people with knowledge of web services such as designers, developers or web Master. It is also designed for entrepreneurs, students or professionals who want to improve their skills and competencies in web positioning. Previous knowledge of computers and the Internet is required.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.