Expert Course in Tourism Marketing + Specialization in Hotel and Accommodation Management (Double Degree + 8 ECTS Credits) Expert Course in Tourism Marketing + Specialization in Hotel and Accommodation Management (Double Degree + 8 ECTS Credits)

Online Training

Expert Course in Tourism Marketing + Specialization in Hotel and Accommodation Management (Double Degree + 8 ECTS Credits)

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450 hours

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8 ECTS

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Spanish

If you are dedicated to the tourism sector or would like to do so and want to know the appropriate marketing techniques to carry out in this environment in addition to knowing how to manage hotels and accommodations, this is your time. With the Expert Course in Tourism Marketing + Specialization in Hotel and Accommodation Management you will be able to acquire the necessary knowledge to perform this work in the best possible way. We must know that tourism has ceased to be just an economic sector, but has become a multifaceted system in terms of the areas of knowledge that it must treat and address with highly developed scientific content. Thanks to taking this Course you will learn the main concepts of marketing in general and the application of each of them in tourism activity, also acquiring the guidelines for effective management of hotels and accommodations.

Instituciones educativas

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£356

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know the most important aspects for the management of hotels and accommodations and about strategic management, organizational design and management by objectives in this type of establishments. - Operationally manage a hotel and/or accommodation in its internal aspects such as restaurant service processes, different departments, etc. - Apply administrative and financial management to the hotel and/or accommodation that is going to be managed. - Know the main destination regions for international travel. - Learn what the components of the tourism product are. - Know the phases of marketing planning. - Learn each of the statistical sources of tourism in Spain. - Know the development of tourism products for the destination.

Content

Career opportunities

Hospitality and Tourism / Expert in tourism marketing / Travel agencies / Hotel establishments.

What it prepares you for

The following Expert Course in Tourism Marketing + Specialization in Hotel and Accommodation Management prepares you to specialize in aspects such as hotel and/or accommodation management, internal operational management of the establishment, etc. In addition, you will be able to gain in-depth knowledge of the tourism sector in relation to existing marketing techniques that can be applied in tourism, acquiring the necessary knowledge to perform this function with total professionalism and effectiveness.

Addressed to

The Expert Course in Tourism Marketing + Specialization in Hotel and Accommodation Management is aimed at all those professionals in the tourism sector who wish to continue training, as well as anyone interested in working in this environment and who wants to specialize in tourism marketing or hotel and accommodation management.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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