Postgraduate in Mobile Applications and Mobile Marketing + University Degree

Online Training

Postgraduate in Mobile Applications and Mobile Marketing + University Degree

Name: Postgraduate in Mobile Applications and Mobile Marketing + University Degree
Brand: EUROINNOVA INTERNATIONAL ONLINE EDUCATION
SKU: 3156-2502
Availability: OutOfStock

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485 hours

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8 ECTS

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Spanish

Mobile device technology has advanced rapidly in recent years, currently becoming true pocket computers. This evolution gives us more and more possibilities to develop applications that take advantage of the characteristics of these devices. The platform that is currently growing the fastest is Android, because it is an open Operating System that any manufacturer can adapt and install on their devices, which is constantly evolving, and which provides a large number of services and applications. That is why there is an increasing demand for professionals who master this technology. This course in Mobile Applications and Mobile Marketing aims to introduce the development and programming of Android applications, in addition to teaching the student the bases of Online Marketing, those most relevant aspects in its practice, and how to integrate it with the rest of our commercial actions.

Instituciones educativas

£321

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Learn how to develop an application on the Android mobile operating system with Kotlin. - Know the programs and environments for its realization as well as the necessary stages until its publication and subsequent commercialization with Kotlin. - Know the basic structure of an Android project with Kotlin. - Know the Android Studio IDE work environment. - Delve into the concept of mobile marketing. - Know its uses and business opportunities. - Know the main mobile marketing platforms. - Manage effective mobile marketing tools. - Delve into geolocation networks, their uses and opportunities.

Content

Career opportunities

IT / Programming / Application Development / Online and Offline Media Agencies / Creative Agencies and Media / Marketing and Advertising Departments / Communication Offices / Companies specialized in Internet communication / Telecommunications Operators

What it prepares you for

By completing this course in Mobile Applications and Mobile Marketing, the student will have an initial introduction to the entire set of technologies that make up Android, in addition to knowing each of its components and the interaction they have between them to develop applications, in addition to knowing how to develop suitable content and find mobile marketing business models that can generate sustainable income and know how to position a brand in the mobile medium and plan advertising campaigns adapted so that this area of marketing is successful within our strategy.

This course in Mobile Applications and Mobile Marketing is aimed at all those developers who want to program applications for mobile technologies, as well as for programmers who want to learn how to make applications on Android. Professionals from online and offline media agencies, creative agencies and media / Professionals from marketing and advertising departments / Professionals from the world of e-commerce and social media / Professionals from Business Inteligence, who wish to reorient their career towards digital marketing specialized in mobile / Professionals with or without a university degree, with some years of experience in a company, who want to improve their knowledge, reorient their activity or promote themselves professionally and who wish to direct their career towards digital marketing, especially mobile.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.