Specialist Course in Communication Management in Public Administration and Local Entities Specialist Course in Communication Management in Public Administration and Local Entities

Online Training

Specialist Course in Communication Management in Public Administration and Local Entities

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200 hours

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Spanish

The very nature of public administration, as well as the activities it carries out and its special relevance for the population in general, makes its communication with its environment of great importance. From the communication of all types of matters of public interest to communication in crisis situations, through the management of the institutional brand or the establishment of public relations with different social actors, any public body must carry out the definition and implementation of a communication plan. Through this course on communication in public administration, students are offered adequate training to carry out communication management in public administration and local entities.

Instituciones educativas

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£231

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

Thanks to the communication course in public administration, students will be able to achieve, among others, the following objectives: - Conceptualize and analyze the communication process. - Analyze the communication plan applied to the field of public administration and local entities. - Carry out a brief analysis of internal communication within the public administration and local entities. - Analyze the main keys to communication with citizens. - Determine the main procedures and considerations to take into account when communicating matters of public interest as well as in crisis situations. - Know the concept and characteristics of public relations. - Establish the relationship between the public administration and local entities with the media. - Know institutional branding and brand management in communication in public administration.

Content

Career opportunities

Communication, public relations, public administration, local entities, press office, etc.

What it prepares you for

The communication in public administration course offers you the appropriate tools and knowledge to specialize in communication management in public administration and local entities, taking into account at all times the special considerations that occur in this environment.

Addressed to

This course on communication in public administration is aimed at professionals from all types of entities, organizations and public administrations and local entities who want to train in this subject. Likewise, it is aimed at anyone who is interested in orienting their career in the field of public administration and local entities, and wants to train in topics related to institutional communication.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism. We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs. You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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