Online Training
CEU - Diploma in Strategic Marketing and Digital Advertising
150 hours
Spanish
Educational institutions
Request information
Online Training
150 hours
Spanish
Educational institutions
Request information
Multilingual support
Digital certificate included
Assistant Phia
- Understand the basic principles of advertising and communication, as well as their techniques. - Master the advertising ecosystem and know the main advertising media. - Design advertising campaigns in search engines and display. - Understand and execute the main forms of mobile advertising. - Design advertising campaigns on social networks. - Understand the operation and implications of programmatic advertising.
The professional opportunities of this Diploma in Strategic Marketing and Digital Advertising are marketing director, marketing technician, publicist, community manager, digital trafficker, media buyer, SEM specialist, PPC specialist, social media manager, advertising creative, communication manager, marketing consultant, entrepreneur, lead manager, etc.
With this Diploma in Strategic Marketing and Digital Advertising you will discover new trends within the world of advertising, especially digital. You will master the advertising and communication environment, understanding who your target audience is and setting objectives. You will learn to design advertising campaigns in different media such as internet search engines, social networks or mobile devices.