Maestría in Organizational Communication. RVOE SEP: M-028/2023 (05/16/2023) + European Master in Organizational Communication. Specialization in Non-Conventional Media and Supports Maestría in Organizational Communication. RVOE SEP: M-028/2023 (05/16/2023) + European Master in Organizational Communication. Specialization in Non-Conventional Media and Supports

Online Training

Maestría in Organizational Communication. RVOE SEP: M-028/2023 (05/16/2023) + European Master in Organizational Communication. Specialization in Non-Conventional Media and Supports

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15 months

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137 CR

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Spanish

At a time when those who receive our messages are saturated with stimuli, differentiating ourselves and betting on creative and original communication actions can make the difference towards success. With this Maestría In Organizational Communication: Specialization in Non-Conventional Media and Supports you will learn to manage the organizational communication of any company from a comprehensive perspective. You will be trained to establish and execute the objectives, strategies, actions and tasks of the communication department of any brand. Specializing in the use of alternative communication tools with which you will achieve campaigns with a high impact. With a flexible and 100% online methodology.

Instituciones educativas

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Rs. 533,800

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Understand the concept and scope of organizational communication and its role in the company. - Learn to define the objectives, strategies, tactics and actions of the communication area. - Know the communication tools typical of the communication of any organization, company or brand. - Deepen the use of creative and original tools in unconventional media and supports. - Plan and execute communication actions with a 360 perspective. - Organize and manage the tasks and resources of the communication department.

Content

Career opportunities

The main professional opportunity of this Maestría in Organizational Communication: Specialization in Non-Conventional Media and Supports is responsible for communication. Also in any other technical communication profile such as account management, publicist, content creation, etc., with a high specialization in creativity and high-impact campaigns.

What it prepares you for

With this Maestría In Organizational Communication: Specialization in Non-Conventional Media and Supports you will learn to plan, design and execute communication actions, especially guerrilla marketing actions, street marketing, ambient, teaser campaigns, animation at the point of sale and merchandising, direct marketing, interactive advertising, gamification, branded content..., as part of your communication and marketing plan.

Addressed to

This Maestría in Organizational Communication: Specialization in Non-Conventional Media and Supports is aimed at marketing, communication, advertising, and other specialized profiles who want to develop their profession in marketing and communication departments that prioritize the development of actions based on creativity and originality.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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