CEU - Diploma in Digital Marketing

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CEU - Diploma in Digital Marketing

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$468.00
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Duration

150 hours

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Credits

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Language

Spanish

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At the end of the course, you will obtain the accredited qualification

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CEU Degree - Diploma in Digital Marketing with 150 hours issued and endorsed by UNIMIAMI in collaboration with Euroinnova International Online Education

+20 years

boosting learning

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millions of students around the world

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Learn from the best in your sector

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

CEU - Diploma in Digital Marketing

Información adicional del DIPLOMA

CEU - Diploma in Digital Marketing

6 months de tutorización

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Course information

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Course information

Description

Digital marketing has become the central axis of marketing, and is the discipline on which most of today's strategies revolve. A good digital marketing plan can involve the acquisition of a large number of customers at a relatively low cost, if we compare the cost of digital marketing actions with the high costs we assumed in traditional marketing. The Diploma in Digital Marketing will provide you with the skills and knowledge necessary to design the objectives, strategies and key actions of a successful digital marketing plan. You will discover the different means through which you will make your company known on the internet, to even make it viral.

Job opportunities

Thanks to the Diploma in Digital Marketing you will improve your employability to aspire to be a marketing technician, digital marketing manager, conent manager, social media manager, ecommerce manager, copywriter, digital trafficker, web analyst, digital marketing consultant, SEO specialist... or apply your knowledge as an online business entrepreneur.

What does it prepare you for?

The Diploma in Digital Marketing prepares you to acquire multidisciplinary knowledge of the different areas of action and channels, in order to be able to manage digital marketing plans. You will be able to identify those key aspects that will help you position your brand, give it greater visibility and generate sales. Become the leading figure in the digital field that every company demands today.

Who is it addressed to?

The Diploma in Digital Marketing is aimed at both recent graduates and professionals in digital marketing, business management or any other related field, who wish to improve their employability and job performance. As an entrepreneur you will acquire the necessary notions to position your business on the Internet, increasing its sales and value.

Objectives

- Understand the main advantages, applications and forms of digital marketing. - Apply a social media strategy to generate communities of value for the company. - Develop the positioning of a website thanks to SEO (organic) and SEM (paid), - Apply inbound marketing to attract users naturally to our channels. - Develop the Social CRM, optimizing customer service with a view to building loyalty. - Apply email marketing with the aim of optimizing the sales funnel. - Apply copywriting techniques to persuade and convince the user of the importance of our offer.

CEU - Diploma in Digital Marketing

$468.00