CEU - Diploma in Web Positioning

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CEU - Diploma in Web Positioning

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$468.00
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Duration

150 hours

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Credits

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Language

Spanish

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At the end of the course, you will obtain the accredited qualification

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CEU Degree - Diploma in Web Positioning with 150 hours issued and endorsed by UNIMIAMI in collaboration with Euroinnova International Online Education

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

CEU - Diploma in Web Positioning

Información adicional del DIPLOMA

CEU - Diploma in Web Positioning

6 months de tutorización

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Course information

Description

The Diploma in Web Positioning is relevant in the current market due to the growing importance of organic traffic generation and search engine positioning for companies' digital marketing and sales strategies. This course addresses key aspects such as trends in web positioning and its main areas. By choosing this course, students will gain applicable knowledge for positioning in search engines, performing effective data analysis and executing campaigns based on best practices and recent success stories. Students will know how to develop and monitor online campaigns that drive the e-commerce and digital marketing strategy to the next level.

Job opportunities

Job opportunities for graduates of the Diploma in Web Positioning include roles such as e-commerce manager, digital marketing director, SEO manager, trafficker, data analyst, content manager, CRO specialist, project manager, copywriter and trade marketing specialist, as well as consultants and advisors in web positioning strategies.

What does it prepare you for?

With this Diploma in Web Positioning you will have the possibility of learning new trends within the world of web positioning, delving into the specific SEO positioning strategy and its monitoring. You will have the opportunity to study how to carry out a search engine positioning strategy and the definition of keywords, and of course, learn from best practices and advice.

Who is it addressed to?

This Diploma in Web Positioning is ideal for digital marketing professionals, e-commerce experts, entrepreneurs and recent graduates, as well as online business enthusiasts who wish to improve their web positioning skills, in order to boost their businesses, careers and professional opportunities.

Objectives

- Know the fundamentals of web positioning. - Discover first-hand everything that surrounds keyword optimization and selection. - Know the structure that must be followed to position yourself in search engines with SEO. - Assimilate the key actions for the successful launch of a web positioning plan.

CEU - Diploma in Web Positioning

$468.00