Content Marketing Course. Corporate Blogging

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Content Marketing Course. Corporate Blogging

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$423.00
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Duration

100 hours

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Credits

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Language

Spanish

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No limit

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Agenda

Generating PDF url

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At the end of the course, you will obtain the accredited qualification

This is not just about learning, but also about accrediting your knowledge with the most important institutions in the sector:

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"Qualification Issued and Endorsed by the European Institute of Business Studies. """"Unofficial Teaching and Not Leading to the Obtaining of an Official Degree or Certificate of Professionalism."

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Learn from the best in your sector

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

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Content Marketing Course. Corporate Blogging

Información adicional del Online COURSE

Content Marketing Course. Corporate Blogging

6 months de tutorización

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Course information

We create things that work better and last longer. Our products solve real problems with clean design and honest materials.

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Course information

Description
This online course in Content Marketing (Corporate Blogging) meets one of the greatest demands that companies have today on the Internet, which is none other than being able to attract those online users who may be interested in their products and services. This course provides the tools and skills necessary for the marketing specialist to be able to effectively apply an inbound marketing strategy through the generation of adapted and optimized content on a corporate blog. Generate content that not only generates searches on the internet but also converts (sells). INESEM has current and applied content, as well as the best teaching team specialized in the subject and available to students.

Job opportunities

Retrain as a digital marketing professional or specialize as a consultant or manager of Inbound and content marketing, SEO specialist, community manager or blogger. Create a highly optimized corporate blog to generate visibility on the internet and aimed at improving the customer experience and of course, sales and profitability for the company.

What does it prepare you for?

This online course in Content Marketing (Corporate Blogging) prepares you to plan and apply, completely independently and successfully, a content strategy focused on the execution of a corporate blog. Thanks to this course you will have the opportunity to better position your business or your company on the internet, improve the user experience and significantly increase the conversion ratio.

Who is it addressed to?

This online course in Content Marketing (Corporate Blogging) is aimed at those marketing specialists, recent university graduates, entrepreneurs and freelancers who wish to specialize in Inbound marketing in order to generate content capable of generating visits and sales that boost business on the Internet.

Objectives

- Plan and develop an effective and successful content marketing strategy - Optimize the corporate blog to achieve the maximum possible traffic and conversions - Know the different types of content that we can work with - Apply different tools in our content strategy - Monitor the fulfillment of our objectives through KPIs

Content Marketing Course. Corporate Blogging

$423.00