Course MF2182-3 Road Transportation Marketing

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Course MF2182-3 Road Transportation Marketing

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$288.00
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Duration

160 hours

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Credits

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Language

Spanish

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At the end of the course, you will obtain the accredited qualification

This is not just about learning, but also about accrediting your knowledge with the most important institutions in the sector:

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QUALIFICATION of having passed the NON-FORMAL TRAINING that accredits the Units of Competence included in the Training Module MF2181_3 Marketing of road transport, regulated in Royal Decree 614/2013, of August 2, which establishes the Certificate of Professionalism COML0211 Commercial and Financial Management of Road Transport. In accordance with the Instruction of March 22, 2022, which determines the admission criteria for the training provided by persons requesting participation in the evaluation and accreditation procedure of professional skills acquired through work experience or non-formal training routes. EUROINNOVA TRAINING S.L. It is a participating entity in the file of entities of the Sepe, Ministry of Labor and Social Economy.

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ivan girela estudillo

Graduated in Business Administration and Management from the University of Granada and with a Master in International Trade from EUDE Business School, has solid knowledge in finance, logistics and business management, which he applies both in the professional and teaching fields. Since 2018 he has been a professor at INEAF, where he teaches subjects related to marketing, operations management and international trade.

Professional Experience:

He combines his teaching work with professional experience in the field of international trade, participating in the design of international trade routes and in the research and analysis of new markets, which allows him to provide training with a practical and strategic vision of the global business environment.

Professional Skills:

Highlights include international trade and market expansion, operations and logistics management, commercial marketing, international market research, and teaching in business administration and management.

Graduated in Business Administration and Management from the University of Granada and with a Master in International Trade from EUDE Business School, has solid knowledge in finance, logistics and business management, which he applies both in the professional and teaching fields. Since 2018 he has been a professor at INEAF, where he teaches subjects related to marketing, operations management and international trade.

Professional Experience:

He combines his teaching work with professional experience in the field of international trade, participating in the design of international trade routes and in the research and analysis of new markets, which allows him to provide training with a practical and strategic vision of the global business environment.

Professional Skills:

Highlights include international trade and market expansion, operations and logistics management, commercial marketing, international market research, and teaching in business administration and management.

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Course MF2182-3 Road Transportation Marketing

Información adicional del PROFESSIONAL CERTIFICATES

Course MF2182-3 Road Transportation Marketing

6 months de tutorización

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Course information

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Course information

Description
In the field of Commerce and Marketing, it is necessary to know the different fields of commercial and financial management of road transport, within the professional area of ​​commercial logistics and transport management. Thus, this course aims to provide the necessary knowledge to market road transport services.

Job opportunities

He develops his professional activity in the public and private sphere, both as an employee and as a self-employed person, organizing and managing the activity of road transport, in transport companies, logistics operators, freight agencies, freight forwarders or other activities related to road transport, in direct contact with the client or through information and communication technologies.

What does it prepare you for?

This training conforms to the training itinerary of the Training Module MF2182_3 Marketing of road transport, certifying having passed the different Units of Competence included in it, and is aimed at the accreditation of the Professional Competencies acquired through work experience and non-formal training, a route through which you will opt to obtain the corresponding Certificate of Professionalism, through the respective calls published by the different Autonomous Communities, as well as the Ministry itself. of Labor (Royal Decree 659/2023, of July 18, which develops the organization of the Vocational Training System and establishes a permanent procedure for the accreditation of professional skills acquired through work experience or non-formal training).

Who is it addressed to?

This course is aimed at professionals in the world of commerce and marketing, specifically in commercial and financial management of road transport, within the professional area of ​​commercial logistics and transport management, and to all those people interested in acquiring knowledge related to the marketing of road transport.

Objectives

- Define the variables and reliable sources of information to consider in research and market studies for road transport services, both domestic and international. - Apply acquisition and sales techniques, adapted to the most common commercial situations with different types of road transport services clients. - Define marketing and promotion actions based on the marketing mix variables, adapting them to different types of transport services and different types of clients. - Determine the elements and commercial conditions of different types of national and international road transport contracts and tenders for goods, respecting current regulations, customs and common uses in the sector. - Determine the specific elements and conditions of the contracting of discretionary, internal and international transportation services, and tenders for passenger transportation services, in accordance with the established administrative procedure. - Prepare offers and budgets for transportation services, based on different conditions, considering activities auxiliary to transportation and intermodality with other means of transportation. - Adopt different negotiation techniques in different commercial situations with different types of clients, conditions and transport service contracts.

Course MF2182-3 Road Transportation Marketing

$288.00