Course on Steps to Follow to Implement Digital Marketing in your Business

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Course on Steps to Follow to Implement Digital Marketing in your Business

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$427.00
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Duration

200 hours

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Credits

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Language

Spanish

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Learn from the best in your sector

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Course on Steps to Follow to Implement Digital Marketing in your Business

Información adicional del Online COURSE

Course on Steps to Follow to Implement Digital Marketing in your Business

6 months de tutorización

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Description

The course Steps to Follow to Implement Digital Marketing in Your Business is a unique opportunity to enhance your company in a constantly evolving digital environment. Digitalization is the engine driving economic growth, and demand for professionals with digital marketing skills is booming. This course will guide you through a thorough analysis of your business's current situation, help you define clear objectives, and teach you how to launch an effective digital marketing plan. You will learn to identify the tools and strategies that will catapult your online presence, thus increasing your competitiveness and visibility. Online training will allow you to learn at your own pace, from anywhere, giving you the flexibility you need. If you are looking to adapt to current trends and stand out in the market, this course is your best ally.

Job opportunities

- Digital marketing strategist in small and medium-sized businesses - Freelance consultant for the implementation of digital campaigns - Marketing project manager in agencies - Specialist in market analysis and digital trends - New product launch coordinator on online platforms - Digital presence optimization advisor for local businesses

What does it prepare you for?

The course Steps to Follow to Implement Digital Marketing in Your Business prepares you to effectively integrate digital marketing into your company. You will learn to analyze the current situation of your business, define clear objectives and develop a digital marketing plan adapted to your needs. Upon completion, you will be able to implement effective digital strategies, optimize resources and measure results, which will help you improve the presence and competitiveness of your business in the digital environment.

Who is it addressed to?

This course is aimed at professionals and graduates in the sector who seek to expand or update their knowledge in digital marketing. Ideal for those who want to understand how to effectively integrate digital strategies into their business, learning from situation analysis to launching a solid and effective digital marketing plan.

Objectives

It is learning how to apply, through an example, the theories of digital marketing and globally understanding the integration of digital marketing in a business.

Course on Steps to Follow to Implement Digital Marketing in your Business

$427.00