Digital Transformation Microcredential in the Tourism Sector + 1 ECTS Credit

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Digital Transformation Microcredential in the Tourism Sector + 1 ECTS Credit

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$34.00
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Duration

25 hours

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Credits

1 ECTS

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Language

Spanish

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No limit

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At the end of the course, you will obtain the accredited qualification

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Digital Transformation Microcredential Degree in the Tourism Sector with 25 hours and 1 ECTS Credit issued by the Antonio de Nebrija University

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Learn from the best in your sector

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sandra valdivia cantero

Graduated in Tourism from the University of Granada, currently studying the Master in Digital Marketing and Marketing 2.0 at CAEFO. His profile combines operational experience in the tourism sector with specialized teaching in online training and digital marketing. He has developed his professional career in tourist accommodation, event coordination and reservation management, integrating digital tools and online communication. As a teacher, he provides training in tourism and hospitality in e-learning mode, developing content, video lessons and digital resources adapted to virtual learning environments.

Teaching experience:

Tourism and hospitality teacher in online mode: Teaching live classes; Personalized tutoring; Evaluation of Final Master's Projects; Preparation of video lessons and training content; Support to departments through management and communication tools.

Professional experience:

Receptionist and event coordinator — Student residence: Social media management; Coordination of guided tours and events. Top-notch camping professional: Reservation management and customer service; Interdepartmental communication; Organization of international tourist groups; Resolution of incidents and minimization of unforeseen events. Editor and creator of educational content: Preparation of specialized articles for digital magazines; Creation of audiovisual content and publications for professional networks. Publications: Specialized articles in digital magazines in the tourism sector.

Professional skills:

Management of reservations and tourist operations with Amadeus; Organization of events and protocol; Teaching in tourism and hospitality in online mode; Digital marketing applied to the tourism sector; Creation of training and audiovisual content; Use of CRM and LMS platforms.

Merits:

Professional recognition in organization and management of international tourist groups.

Languages:

Official English certification — Cambridge B2.

Graduated in Tourism from the University of Granada, currently studying the Master in Digital Marketing and Marketing 2.0 at CAEFO. His profile combines operational experience in the tourism sector with specialized teaching in online training and digital marketing. He has developed his professional career in tourist accommodation, event coordination and reservation management, integrating digital tools and online communication. As a teacher, he provides training in tourism and hospitality in e-learning mode, developing content, video lessons and digital resources adapted to virtual learning environments.

Teaching experience:

Tourism and hospitality teacher in online mode: Teaching live classes; Personalized tutoring; Evaluation of Final Master's Projects; Preparation of video lessons and training content; Support to departments through management and communication tools.

Professional experience:

Receptionist and event coordinator — Student residence: Social media management; Coordination of guided tours and events. Top-notch camping professional: Reservation management and customer service; Interdepartmental communication; Organization of international tourist groups; Resolution of incidents and minimization of unforeseen events. Editor and creator of educational content: Preparation of specialized articles for digital magazines; Creation of audiovisual content and publications for professional networks. Publications: Specialized articles in digital magazines in the tourism sector.

Professional skills:

Management of reservations and tourist operations with Amadeus; Organization of events and protocol; Teaching in tourism and hospitality in online mode; Digital marketing applied to the tourism sector; Creation of training and audiovisual content; Use of CRM and LMS platforms.

Merits:

Professional recognition in organization and management of international tourist groups.

Languages:

Official English certification — Cambridge B2.

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Course information

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Course information

Description

Currently, the tourism sector is in a moment of unprecedented transformation, driven by digitalization and technological innovation. The Digital Transformation in the Tourism Sector training action offers you the opportunity to enter this field, where labor demand is growing exponentially. You will learn to reinvent tourism in the digital age, understanding new trends and traveler profiles, while exploring tools such as big data and artificial intelligence that optimize the customer experience. Additionally, the course emphasizes sustainability, teaching you how to use technology to promote responsible destinations. Participating in this course will allow you to acquire key skills to stand out in a booming sector.

Job opportunities

- Manager of digital tourist experiences - Specialist in sustainable digital marketing - Tourism data analyst - Developer of augmented reality applications - Consultant in digital transformation for travel agencies - Coordinator of sustainable tourism projects - Expert in artificial intelligence applied to tourism - Community manager focused on

What does it prepare you for?

The Digital Transformation in the Tourism Sector training action prepares you to face the current challenges of the industry. You will learn to reinvent tourism in the digital age, understanding the impact of technological trends and new traveler profiles. You will become familiar with big data and artificial intelligence tools that will allow you to analyze and anticipate the needs of the tourist of the future.

Who is it addressed to?

The Digital Transformation in the Tourism Sector training action is aimed at professionals and graduates in the tourism sector who wish to update and expand their knowledge in a constantly evolving environment. Ideal for those who want to understand how digitalization redefines tourism, explore tools such as big data and artificial intelligence.

Objectives

- Understand the impact of digital transformation in the current tourism sector and its future implications. - Analyze the profile of the digital traveler and their expectations in the information age. - Evaluate the use of big data to understand and anticipate the needs of future tourists. - Apply artificial intelligence tools to improve the customer experience in tourism. - Implement digital platforms that optimize resource management in the tourism sector. - Explore the use of virtual and augmented reality to enrich travel experiences. - Promote sustainable digital marketing strategies that attract responsible and conscious travelers.

Digital Transformation Microcredential in the Tourism Sector + 1 ECTS Credit

$34.00

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