Diploma in Digital Marketing

DIPLOMA 100% On-line

Diploma in Digital Marketing

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$442.00
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Duration

130 hours

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Credits

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Language

Spanish

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No limit

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Agenda

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At the end of the course, you will obtain the accredited qualification

This is not just about learning, but also about accrediting your knowledge with the most important institutions in the sector:

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Diploma in Digital Marketing issued by the Universidad Católica Nordestana in collaboration with Euroinnova International Online Education

+20 years

boosting learning

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+2M

millions of students around the world

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IA First University

Phia, your AI tutor available 24/7

Summaries, podcasts and flashcards generated for you

Adaptive quizzes that measure your progress

Learn at your pace, from any device

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Scholarships and funding

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

Scholarships of up to 25%

+500

specialized courses in EducaHub

Cloister

Learn from the best in your sector

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

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Description

Currently, digital marketing represents the fundamental pillar of any marketing strategy. Its great scope and low cost make it the most efficient alternative to conventional marketing. In this Diploma in Digital Marketing you will acquire knowledge about how to use the key tools that will allow you to develop digital marketing campaigns. To do this, you will learn to implement SEO positioning, understanding how the Google algorithm works, SEM campaigns and their relationship with Google Ads and other methodologies such as inbound marketing, relationship marketing and email marketing. Throughout this learning process you will be accompanied by our team of specialist teachers in this field.

Job opportunities

Some of the professional opportunities of this Diploma in Digital Marketing are marketing and digital marketing specialist, SEO consultant, copywriter, online business entrepreneur, content manager, web analyst, digital marketing manager, marketing technician, digital account manager, social media manager and SEO and SEM specialist.

What does it prepare you for?

This Diploma in Digital Marketing will give you the tools you need to develop marketing campaigns that will help you give visibility to your online business or your website, attracting a greater number of potential clients. You will learn the most used digital marketing techniques when increasing the number of sales and how to implement them while avoiding being penalized by the Google algorithm.

Who is it addressed to?

This Diploma in Digital Marketing is aimed at marketing students or recent graduates in this field who wish to specialize in digital marketing, professionals in this area who seek to optimize their campaigns, profiles aimed at copywriting, future SEO consultants and entrepreneurs who want to increase their reach and positioning on the internet.

Objectives

- Understand how digital marketing campaigns work. - Know the different web positioning strategies, both SEO and SEM, and how to apply them. - Attract new customers organically through inbound marketing. - Use Social CRM with the aim of increasing customer loyalty. - Implement other efficient marketing techniques, such as email marketing or relationship marketing.

Diploma in Digital Marketing

$442.00

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