Diploma in Public Relations and Corporate Communication

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Diploma in Public Relations and Corporate Communication

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$481.00
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Duration

150 hours

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Credits

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Language

Spanish

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At the end of the course, you will obtain the accredited qualification

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Diploma in Public Relations and Corporate Communication with 150 hours issued by Euroinnova International Online Education and SEK University

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Learn from the best in your sector

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Diploma in Public Relations and Corporate Communication

Información adicional del DIPLOMA

Diploma in Public Relations and Corporate Communication

3 months de tutorización

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Description

Thanks to this Diploma in Public Relations and Corporate Communication you will become a key figure in the organization. For any company it is essential to take care of the image that is transmitted both internally and externally. For this reason, the figure of professionals specialized in the subject is necessary, capable of designing corporate identity strategies and improving communication in an organization. This is training applicable to any sector that will allow you to improve your professional skills and access new professional opportunities. Access a totally practical program focused on the needs of the market. It's time for change.

Job opportunities

The professional opportunities of this Diploma in Public Relations and Corporate Communication are: head of Corporate Image, head of Communication, public relations specialist, institutional relations coordinator, communication analyst, corporate identity advisor, internal communication manager...

What does it prepare you for?

With this Diploma in Public Relations and Corporate Communication you will learn to develop brand strategies and corporate identity. In addition, you will learn about the different media and we will delve into the concept of public relations. You will be able to design specific actions to improve communication in an organization and build lasting relationships in the environment.

Who is it addressed to?

This Diploma in Public Relations and Corporate Communication is aimed at communication, marketing and public relations professionals who want to learn how to take care of the brand image of an organization, manage relations with the media and with different interest groups.

Objectives

- Develop corporate identity strategies - Learn the importance of an organizational culture - Develop specific actions to reinforce the brand image of an organization - Know the importance of corporate social responsibility in business strategy and its adequate communication - Manage relationships with different media and study their characteristics - Understand how digital communication works compared to other traditional media

Diploma in Public Relations and Corporate Communication

$481.00