Official University Master's Degree in Senior Commercial Management and Marketing + 60 ECTS Credits

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Official University Master's Degree in Senior Commercial Management and Marketing + 60 ECTS Credits

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$4,454.00
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Duration

1500 hours

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Credits

60 ECTS

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Language

Spanish

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Double Degree: -Official Degree Master University Officer in Senior Commercial Management and Marketing issued by the e-Campus University accredited with 60 University ECTS. - Qualification of Master in Senior Commercial Management and Marketing with 1500 hours issued by EUROINNOVA INTERNATIONAL ONLINE EDUCATION, member of the AEEN (Spanish Association of Business Schools) and recognized with academic excellence in online education by QS World University Rankings

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Official University Master's Degree in Senior Commercial Management and Marketing + 60 ECTS Credits

Información adicional del MASTER

Official University Master's Degree in Senior Commercial Management and Marketing + 60 ECTS Credits

12 months de tutorización

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Course information

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Course information

Description

Sales and marketing departments demand highly effective managers equipped not only with knowledge but also with negotiation skills, team management and soft skills. Throughout this training in Senior Commercial Management and Marketing you will discover the roles and main strategies that managers apply to improve the sales of their companies. You will learn to develop your own marketing plan and the commercial planning necessary to convert leads into high-value and totally loyal customers. This training offers you a completely online, flexible and updated learning system. You will have the close support of a specialized teaching team committed to the student's growth.

Job opportunities

The professional opportunities of this Master in Senior Commercial and Marketing Management are mainly those of Manager, Marketing Manager, Sales Manager, Head of Sales, Key Account Manager, Business Development Manager, Export Manager or Customer Relationship Manager. You may aspire to start your own business or dedicate yourself to sales and marketing consulting.

What does it prepare you for?

This master prepares you to become a manager specialized in the marketing and commercialization of companies in any sector. You will be able to acquire the multidisciplinary knowledge and necessary skills, not only to focus on business objectives, but also to organize, motivate and direct your sales team towards achieving these objectives. Become the key figure capable of driving revenue.

Who is it addressed to?

This master's degree in commercial management and marketing is focused on any student or professional in the field of business administration and management who wishes to specialize and grow professionally in the field of marketing and sales. As an entrepreneur or businessman you will discover keys to boost the visibility and sales of your business.

Objectives

- Acquire the basic principles of strategic management. - Manage commercial teams in a comprehensive manner. - Master the necessary management, commercial negotiation and soft skills. - Design and execute a marketing plan. - Apply digital marketing strategies to increase visibility and sales. - Master the discipline of customer relationship management.

Official University Master's Degree in Senior Commercial Management and Marketing + 60 ECTS Credits

$4,454.00