Practical Course: Expert in Internet Marketing and Digital Advertising

Online COURSE 100% On-line

Practical Course: Expert in Internet Marketing and Digital Advertising

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$82.00
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Duration

70 hours

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Credits

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Language

Spanish

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No limit

AI Assistant

Agenda

Generating PDF url

Credit your success

At the end of the course, you will obtain the accredited qualification

This is not just about learning, but also about accrediting your knowledge with the most important institutions in the sector:

Certified by

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DEGREE issued by EUROINNOVA INTERNATIONAL ONLINE EDUCATION, member of the AEEN (Spanish Association of Business Schools) and recognized for academic excellence in online education by QS World University Rankings

+20 years

boosting learning

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+2M

millions of students around the world

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IA First University

Phia, your AI tutor available 24/7

Summaries, podcasts and flashcards generated for you

Adaptive quizzes that measure your progress

Learn at your pace, from any device

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Scholarships and funding

Make your training more accessible: finance at 0% interest and obtain personalized scholarships.

Scholarships of up to 25%

+500

specialized courses in EducaHub

Cloister

Learn from the best in your sector

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

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Description

During recent years we have had the privilege of witnessing great advances and innovations in technologies such as mobile telephony, Internet, digital television, etc. At the moment we are immersed in what is now commonly known as the “third revolution”, and digital media has disrupted forms of communication. The aim of this course is to teach the student the bases of On-line Marketing, those most relevant aspects in its practice, and how to integrate it with the rest of our commercial actions.

Job opportunities

Online and Offline Media Agencies / Creative and Media Agencies / Marketing and Advertising Departments / Communication Offices / Companies specialized in Internet communication / Telecommunications Operators.

What does it prepare you for?

This course prepares you to learn how to enhance and make profitable through the network with the appropriate tools: marketing and advertising on the Internet, studies of potential clients and electronic commerce, among others.

Who is it addressed to?

Professionals from online and offline media agencies, creative agencies and media / Professionals from marketing and advertising departments / Professionals from the world of e-commerce and social media / Professionals from Business Inteligence, who wish to reorient their career towards digital marketing specialized in mobile / Professionals with or without a university degree, with some years of experience in a company, who want to improve their knowledge, reorient their activity or promote themselves professionally and who wish to direct their career towards digital marketing, especially mobile.

Objectives

- Delve into the concept of mobile marketing. - Know its uses and business opportunities. - Know the main mobile marketing platforms. - Manage effective mobile marketing tools. - Delve into geolocation networks, their uses and opportunities.

Practical Course: Expert in Internet Marketing and Digital Advertising

$82.00

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