Radio Announcer Course. Transmedia Communication and Storytelling

Online COURSE 100% On-line

Radio Announcer Course. Transmedia Communication and Storytelling

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$424.00
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Duration

150 hours

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Credits

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Language

Spanish

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Learn from the best in your sector

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candela lópez millán

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

Graduated in Marketing and Market Research from the University of Granada, Master in Digital Marketing from the International University of La Rioja. His profile combines practical experience in online marketing, SEO positioning and social media management with teaching activity in the area of ​​marketing. Since 2024, she has been working as a marketing technician and SEO consultant, participating in content creation, web optimization and lead capture campaigns. It integrates creativity, analysis and digital strategy, directing its actions towards brand development and improving performance in digital environments. Teaching experience: Teacher in the area of ​​Marketing: Tutoring of students; Writing articles on marketing and digital communication; Teaching training masterclasses. Professional experience: SEO Consultant, Content Specialist and Social Media: On page and off page SEO Optimization; Improvement and creation of optimized content; Development of copywriting and writing tasks; Social media management, mainly LinkedIn and TikTok; Creation and execution of campaigns to capture qualified leads; Development of brand content and communication actions. Marketing Technician: Design and creation of corporate website using HubSpot; Writing content in several languages ​​for corporate blog; Contact and follow-up of potential clients; Support in management and organization of trade fairs. Publications: Articles on marketing and digital communication on corporate platforms. Professional skills: SEO positioning on page and off page; Web analytics and content optimization; Strategic management of social networks; Creation of lead capture campaigns; Web development with HubSpot; Teaching in digital marketing. Languages: English B2.

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Description

The Internet, and technological development, has been a true revolution for any business. The impact of this channel is so great that it has transformed the traditional functioning of the rest of the media, including radio. The ways of making radio and listening to radio have mutated, characterized by greater participation of listeners in broadcasts, the emergence of various formats such as podcasting and commitment to new communication strategies, among which transmedia narrative stands out. This is the reason why the success of the radio journalist is linked not only to mastery of the medium, but also to knowledge of this new reality, understanding the needs of today's listener and mastery of new formats and strategies.

Job opportunities

The Radio Announcer Course. Transmedia Communication and Storytelling from INESEM trains you to work as a Radio Announcer for a station, Radio Journalist, Podcasting Expert or Transmedia Communication Specialist.

What does it prepare you for?

The Radio Announcer Course. Transmedia Communication and Storytelling will allow you to obtain the keys to how the radio medium works in the 21st century. After completing the training, you will learn about the characteristics of this medium, its transformation due to the digital impact and the new ways of consuming content by listeners. In addition, you will learn crucial aspects of voice-over techniques to enhance the radio journalist's most important asset: the voice. You will also delve into the different advertising formats and the emergence of new forms of radio such as podcasting. In this way, you will obtain a global vision of the medium in the current environment for the application of successful communication strategies.

Who is it addressed to?

This training is designed for those journalism professionals who wish to specialize in the radio medium, and acquire the keys to how the medium works today. Likewise, it is aimed at those radio journalists who seek to update content about the medium in the current digital ecosystem, understanding the changes that have transformed the medium as well as the characteristics of new listeners by applying a transmedia communication strategy. Finally, this Course is aimed at students and graduates who are passionate about radio communication and wish to direct their professional career towards this sector.

Objectives

Know the characteristics of radio communication. Analyze the conditions of the information on the radio. Learn the main voiceover techniques. Know the main advertising formats on the radio. Learn how podcasting works and benefits. Analyze the relationship between radio and social media. Master the code of ethics and legislation in the radio environment.

Radio Announcer Course. Transmedia Communication and Storytelling

$424.00

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