Online Training
Diploma in Advertising and Public Relations
380 hours
Spanish
Educational institutions

Request information
Online Training
380 hours
Spanish
Educational institutions

Request information
Multilingual support
Digital certificate included
Assistant Phia
The training program has the main objective of offering in-depth knowledge of the key points that make up the work of the communication professional, in the advertising and public relations area. In addition, the interrelated elements of the communication system will be known for the development of a strategic attitude, facilitating decision making and coherent communication. On the other hand, the skills to build, plan and evaluate business communication actions for carrying out advertising campaigns will also be provided.
1. Creativity Expert. 2. Media Manager. 3. Advertising Expert. 4. Public Relations Expert. 5. Communication Consultant.
A Diploma in Advertising and Public Relations prepares the student for: Advertising • Advertising Strategies: Design and execute effective advertising campaigns in various media. • Creativity and Design: Development of creative concepts and graphic design skills. Public Relations • Corporate Communication: Manage the image and reputation of the company. • Crisis Management: Plan and execute communication strategies during adverse situations. Digital and Traditional Media • Digital Marketing: Use social networks and online platforms to promote and manage the brand. • Traditional Media: Optimize the use of media such as television, radio and press. Research and Analysis • Market Studies: Research and analyze the market to develop informed strategies. • Campaign Evaluation: Measure and analyze the impact of advertising and public relations campaigns. Professional Development • Networking: Opportunities to establish contacts in the industry. • Practical Experience: Application of knowledge through projects and professional practices.