Magister in Strategic Communication and Branding Magister in Strategic Communication and Branding

Online Training

Magister in Strategic Communication and Branding

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1500 hours

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Spanish

Communication is a central element in the development of the company, not only at the marketing level or with the client, but also at the internal level. Whether behind closed doors or facing clients and other interest groups, communication must be developed coherently based on the brand we intend to build and the values ​​associated with it. It can be said therefore that branding and communication go hand in hand, and there are many forms of communication that exist. Thanks to this Magister In Strategic Communication and Branding you will become the person responsible for communication, capable of aligning the strategy around the branding objectives pursued by the company, in order to facilitate the positioning, visibility and reputation objectives pursued.

Instituciones educativas

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1.795

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Apply the process of creating a brand and its corporate identity. - Undertake branding strategies using the different forms of marketing that exist. - Master the main forms of internal communication. - Understand the main online media that exist. - Apply communication in the different areas of negotiation, work motivation and leadership. - Communicate effectively orally, non-orally and in writing. - Design a media and event plan to communicate to a broader audience.

Content

Career opportunities

The professional opportunities of this Magister in Strategic Communication and Branding are Marketing Manager, Digital Marketing Manager, Brand Manager, Social Media Manager, Community Manager, Advertising Creative, Public Relations and Communication Specialist, Journalist, Event Organizer, Content Manager, Entrepreneur, Press Manager, Media Director, etc.

What it prepares you for

With this Magister In Strategic Communication and Branding you will have the possibility of discovering the different forms and channels of communication of the company, both internally and externally. You will be able to undertake a comprehensive communication strategy with which to achieve the different objectives that the company sets, especially those related to the sale and construction of a brand, as well as the values ​​and attributes associated with it.

Addressed to

This Magister in Strategic Communication and Branding can be aimed at anyone who has recently graduated and is a professional in the field of marketing and communication, who wishes to specialize in the development of communication strategies that influence the creation and strengthening of a corporate brand. As an entrepreneur you can also benefit from these strategies.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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