Maestría in Digital Marketing Maestría in Digital Marketing

Online Training

Maestría in Digital Marketing

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15 months

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Spanish

Digital marketing has become the center of marketing and the fundamental pillar for brands to make their products and services known and valued. This discipline requires profiles accustomed to the digital environment and equipped with a series of multidisciplinary skills and knowledge. The ability to analyze, plan, creativity and communicate are some of the key characteristics of success for this profile. Throughout this Maestría In Digital Marketing you will discover a set of strategies and key areas of action to develop a complete digital marketing plan, with which to attract potential leads, convert them and position your brand in the consumer's mind in accordance with your objectives.

Instituciones educativas

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$5,945

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Discover the principles of marketing and develop a digital marketing plan. - Understand how search engines work. - Apply inbound marketing and organic positioning strategies (SEO) to attract customers. - Design advertising campaigns in different digital media. - Efficiently manage social networks. - Apply analytics to monitor results. - Design a website with Wordpress and design a mobile marketing and ASO strategy.

Content

Career opportunities

The job opportunities of this Maestría In Digital Marketing they can be: digital marketing manager, digital trafficker, CRO specialist, e-commerce manager, web analyst, SEO specialist, SEM specialist, social media manager, community manager, content manager, growth marketing manager, growth hacker, PPC manager, digital marketing consultant, digital account manager, etc.

What it prepares you for

Thanks to this Maestría In Digital Marketing you will discover the main strategies and online channels through which to provide visibility to your business. You will discover the key tools and techniques to create and manage content through them, as well as the most effective communication strategies when influencing consumer behavior. Design a comprehensive digital marketing plan with which to guarantee the success of your business.

Addressed to

This Maestría in Digital Marketing is aimed at any recent graduate or professional in the field of business management, especially marketing and sales, who wishes to improve their employability within the digital marketing sector. Furthermore, it is a maestría ideal for those businessmen and entrepreneurs who wish to provide greater visibility, value and sales to their businesses.

Methodology

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.

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