Mobile Commerce Course

This ONLINE Mobile Commerce COURSE prepares you to acquire specific knowledge within the area of ​​Marketing and Communication, developing in students the skills to function professionally in the marketing and public relations sector and more specifically in Mobile Commerce. Furthermore, by completing this course the student will be prepared to: Have knowledge about the history and progress of mobile telephony, Know the advances of each generation, Know what an operating system is and the differences between iOS and Android, Know how to distinguish between direct and indirect electronic commerce, Know what electronic commerce offers, Have knowledge of the different business models of E-Commerce, Have knowledge of the benefits that E-Procurement brings, Know the impact of the Internet and mobile phones in our daily life, Have knowledge of the different types of mobile advertising, Have knowledge of the different uses that are given to mobile phones, Know how mobile marketing works, Know how to carry out effective advertising, Have knowledge of tools that make advertising possible, Know the factors that facilitate Mobile Commerce for the client, Know the current situation of the tools that allow Mobile Commerce, and Know how to make business decisions based on the data obtained through web analytics.