Online Training

Specialization in Data Analytics

Name: Specialization in Data Analytics en México
Brand: UDAVINCI
SKU: 364049-2301
Availability: InStock

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300 hours

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Spanish

The business world is flooded with constantly generated data. This data represents a valuable source of information that can drive strategic decision making, optimize operations and improve the competitiveness of organizations. The ability to understand and analyze this data has become a vital asset for any professional. In this context, this Specialization in Data Analytics allows you to understand data analysis and its application in business and marketing environments. From web analytics to advanced data analysis with Python, all the essential facets are covered to become an expert in the field by seeing in detail tools such as Google Analytics 4, Google Tag Manager or Python.

Instituciones educativas

$ 10,563

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Master metrics and tools to measure data online. - Use Google Analytics 4 in an advanced way. - Implement and manage tags with Google Tag Manager. - Create custom dashboards in Google Data Studio. - Analyze SEO, SEM and social media strategies. - Apply data analysis techniques with Python. - Understand and implement Machine Learning algorithms.

Content

Career opportunities

After completing this Specialization in Data Analytics, you will be able to work as a Web Analyst, SEO/SEM Specialist, Data Analyst, Digital Strategy Consultant or Data Scientist. In addition, you will have the ability to work in consultancies, digital agencies, e-commerce, startups and large corporations, being an asset in making decisions based on data.

What it prepares you for

This Specialization in Data Analytics prepares you to lead data analysis projects, make decisions based on metrics, optimize digital strategies and understand the behavior of online users. You will acquire skills in Python, master Google Analytics and Tag Manager, and use Machine Learning techniques essential for making informed decisions and optimizing results in the digital environment.

This Data Analytics Specialization is designed for marketing professionals, data analysts, web developers, and students interested in acquiring advanced skills in Data Analytics. No prior knowledge is required, as it covers everything from basic concepts to advanced techniques.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.