Online Training
Lead Generation and CRM University Microcredential: attract and manage your clients + 1 ECTS Credit
25 hours
1 ECTS
Spanish
Educational institutions


Request information
Online Training
25 hours
1 ECTS
Spanish
Educational institutions


Request information
Multilingual support
Digital certificate included
Assistant Phia
- Identify your ideal clients to optimize your marketing campaigns. - Design effective strategies to capture irresistible and qualified leads. - Implement conversion techniques to transform leads into loyal customers. - Apply CRM tools to efficiently manage your customer base. - Analyze and improve customer experience to increase customer loyalty. - Use key metrics to measure the success of your lead generation campaigns. - Develop a sustainable growth plan for your customer base.
- Energy efficiency consultant for companies and institutions - Specialist in sustainability project management - Analyst of environmental performance indicators - Advisor on customer acquisition strategies in the energy sector - Manager of loyalty programs in sustainable companies - Trainer in customer conversion and retention techniques - Coordinator of energy saving initiatives in organizations
The training action "Lead Generation and CRM: capture and manage your customers" prepares you to master the key tools and strategies to attract and manage leads effectively. You will learn to identify your ideal clients, personalize messages and use a CRM to optimize acquisition and conversion. Additionally, you will be trained to implement nurturing and loyalty techniques, maximizing each interaction.