Marketing and Advertising Specialist Course: Campaign Management Marketing and Advertising Specialist Course: Campaign Management

Online Training

Marketing and Advertising Specialist Course: Campaign Management

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200 hours

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Spanish

The marketing and advertising specialist course: campaign management offers you the opportunity to highlight in a sector in constant growth and high labor demand. With the rise of social networks and digital transformation, companies need professionals capable of managing effective advertising campaigns and innovative marketing strategies. Through this course, you will acquire essential skills in advertising, business marketing, social marketing, corporate social responsibility and the management of social networks and web 2.0. You will learn to develop effective marketing plans and to implement advertising strategies that maximize the impact of your message. In addition, you will know the crucial role of the Community Manager and how viral marketing can transform the visibility of a brand. This online course will allow you to study at your pace and from anywhere, giving you the necessary flexibility to combine your training with other responsibilities. Do not miss the opportunity to become a marketing and advertising specialist and give a boost to your professional career.

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Understand the importance of advertising in the marketing strategy. - Identify the role of the advertising company in the creation of campaigns. - Evaluate the functions of an advertising agency in the communication process. - Analyze communication channels and their impact on advertising effectiveness. - Develop advertising strategies aligned with marketing objectives. - Develop a marketing plan that includes social and corporate responsibility aspects. - Manage the presence on social networks and apply viral marketing techniques.

Content

Career opportunities

- Director of Advertising Campaigns - Specialist in Digital Marketing - Community Manager - Social Network Networking Strata - Marketing Consultant for Business - Advertising Projects Coordinator - Market Analyst and Trends - Responsible for Corporate Communication - Advertising Manager in Digital and Traditional Media

What it prepares you for

The marketing and advertising specialist course: campaigns management prepares you to design and manage effective advertising campaigns, understand the role of advertising companies and advertising agencies, and master communication channels. You will learn to develop marketing plans, apply advertising strategies and use social networks and viral marketing to maximize the scope of your campaigns. This course is a complementary training and does not enable for professional practice.

Addressed to

The marketing and advertising specialist course: campaign management is aimed at professionals and graduates of the sector that seek to expand or update their knowledge in advertising, advertisers, advertising agencies and marketing strategies. It includes issues such as social networks, viral marketing and corporate social responsibility. It is not enabling for professional practice.

Methodology

Our training is 100% online, which allows students to self -regulate their study and adapt it to their own needs. We bet on personalized and autonomous teaching, with an approach based on critical thinking and constructivism. We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to customize your training even more, since we adapt to your rhythm and needs. You will have access to our learning platform, MyLXP, from any device and at any time of the day, which will allow you to decide how and when to study. All this is possible thanks to our EDUCA LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, promote innovation and offer a personalized learning experience adapted to each need.

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