Bachelor of Communication

The Bachelor of Communication positions you in the epicenter of a sector that does not stop growing and reinventing itself. In a hyperconnected world, the ability to communicate effectively is more valuable than ever. This online course offers you comprehensive and flexible formation, covering from the foundations of communication to the latest trends in social networks and digital advertising. You will develop competencies in written, nonverbal and audiovisual communication, essential for any professional environment. In addition, you will acquire tools in organizational communication and marketing techniques, preparing to lead in a constantly evolving labor market. Be part of a generation capable of influencing and communicating with impact, and opens the doors to opportunities in areas such as branding, audiovisual production and neuromarketing. With us, you will not only learn to communicate, but to connect significantly.

- Develop skills to analyze foundations of effective communication. - Understand the forms of communication to improve the message. - Identify efficient written communication components. - Understand the influence of technology on current communication. - Apply interpersonal communication techniques in various contexts. - Design nonverbal messages to improve interpretation. - Develop strategies to speak publicly with confidence. - Analyze organizational culture to optimize internal communication. - Create attractive and effective digital content for social networks. - Use marketing techniques and neuromarketing to influence the consumer. - Develop advertising writing skills and digital media.

- Journalist in written or digital media - Audiovisual producer in film, radio or television - Specialist in Organizational Communication - Consultant in Image and Political Communication - Community Manager and Social Network Strategist

This course prepares you to dominate various facets of communication. You will learn to analyze and apply communication foundations, both written and verbal and nonverbal, in interpersonal and organizational contexts. You will familiarize yourself with technology and digital communication, you will develop skills in graphic design, audiovisual production and marketing. In addition, you will be trained to manage crisis communications, create and promote social networks content, and understand consumer psychology, which will allow you to design effective and creative strategies in the communicative field.

This course is designed for professionals and graduates of the communication sector that seek to enrich their profile with updated knowledge in areas such as digital communication, audiovisual production, and social networks. Ideal for those who want to deepen interpersonal communication, personal and corporate branding, and marketing techniques.

This training is not included in the scope of official regulated training (Infant Education, Primary Education, Secondary Education, Official Professional Training FP, Baccalaureate, University Degree, Official University Master and PhD). It is therefore a complementary and/or specialization training, aimed at acquiring certain skills, skills or aptitudes of a professional nature, being able to be barely as merit in workbags and/or opposition competitions, always within the complementary training section and/or continuous training being always essential to review the specific requirements of the public labor stock of the public labor stock market.