Online Training

ICT Specialist Course in Google Ads

Name: ICT Specialist Course in Google Ads
Brand: EUROINNOVA INTERNATIONAL ONLINE EDUCATION
SKU: 3019-2101
Availability: InStock

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200 hours

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Spanish

This Google Ads course offers you specialized training on the subject. Google Ads is Google's advertising service. These are the ads that are displayed in a relevant way after a search on Google, on its associated search network or on pages of content related to the ads or your website. Students will learn to create, configure and optimize advertising campaigns in this Google tool in order to improve traffic to their website, increase sales and optimize profits. At the end of the course, the student will be able to fully manage and execute online paid advertising campaigns (CPC and/or CPM) with Google Ads and access the official certification offered by Google.

Instituciones educativas

360€

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Introduce the student to Ads - Establish the guidelines to start working with Ads - Delve into Ads targeting - Establish the costs involved in using Ads - Delve into the monitoring and optimization of advertising performance - Distinguish the different Ads tools - Define the usefulness of Google Analytics - Approach the field of customer account management

Content

Career opportunities

WebMaster, Managers of Marketing and Advertising Agencies.

What it prepares you for

By completing this Google Ads course, the student will be able to define the objectives and resources of an online advertising campaign, define the implementation phases of a campaign with Google Ads, know its different options and possibilities, as well as the identifiers necessary to evaluate the return on the investment made.

This Google Ads course is aimed at Marketing technicians, Account Managers of Online Marketing Agencies, Web Designers, Webmasters and all those professionals interested in creating and effectively managing Internet Advertising Campaigns with Google Ads.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.