Online Training

Specialization in Consumer Behavior

Name: Specialization in Consumer Behavior en Estados Unidos
Brand: UDAVINCI
SKU: 382678-2401
Availability: InStock

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300 hours

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Spanish

Thanks to this Specialization in Consumer Behavior you will be able to delve into the mind of the consumer. This is essential training to acquire the knowledge and tools necessary to understand the market and develop successful marketing strategies. You will develop key skills to understand consumer emotions, motivations and aspirations. A deep understanding of consumer behavior will allow you to help companies develop intelligent actions focused on customer needs. Acquire successful training, totally focused on the needs of the market that will allow you to access multiple professional opportunities.

Instituciones educativas

$588

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Details to take into account

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Multilingual support

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Digital certificate included

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Assistant Phia

Objectives

- Know the client in depth. - Improve the consumer purchasing experience. - Carry out market studies and analyze demand. - Segment customers and define the target audience. - Measure customer experience through satisfaction indicators. - Manage clients effectively through specific tools. - Build long-term relationships with consumers and improve communication.

Content

Career opportunities

The professional opportunities of this Specialization in Consumer Behavior are: Expert in Consumer Behavior, Market Research, Marketing Consulting, Customer Management, User Experience Specialist, Sales and Business Development, Business Consulting... You can also start your own business.

What it prepares you for

With this Specialization in Consumer Behavior you will learn the necessary techniques to build lasting relationships with customers and understand their purchasing behavior in depth. Additionally, you will learn to segment the market, define the target audience and design a marketing plan. You will acquire the necessary knowledge to conduct market research and measure customer experience.

This Specialization in Consumer Behavior is aimed at business, administration and marketing professionals who wish to update their knowledge or train in a deep understanding of consumer behavior and the creation of specific actions to improve the user experience.

Our training is 100% online, which allows students to self-regulate their study and adapt it to their own needs. We are committed to personalized and autonomous teaching, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will accompany you throughout the entire teaching-learning process. This will allow you to personalize your training even more, since we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, allowing you to decide how and when to study. All of this is possible thanks to our Educa LXP (Learning Experience Platform) methodology, an environment designed to boost your educational progress, encourage innovation and offer a personalized learning experience adapted to each need.