Treinamento on-line

Curso sobre Web Analytics

Name: Curso sobre Web Analytics en Portugal
Brand: INESEM - INSTITUTO EUROPEO DE ESTUDIOS EMPRESARIALES
SKU: 385572-2501
Availability: InStock

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200 horas

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Inglés

O cenário digital está evoluindo rapidamente, tornando a análise da web uma habilidade essencial para compreender o comportamento do usuário e otimizar a presença online. Nosso curso sobre Web Analytics foi desenvolvido para equipá-lo com o conhecimento necessário para navegar neste campo em expansão, onde está surgindo a demanda por profissionais qualificados. Ao se inscrever, você obterá insights sobre interpretação de dados, tomada de decisões estratégicas e as mais recentes ferramentas analíticas. Este curso oferece uma abordagem abrangente para dominar as métricas da web, permitindo melhorar o desempenho dos negócios e impulsionar o crescimento. Junte-se a nós para desbloquear o poder dos dados e posicionar-se na vanguarda da revolução digital. Esteja você com o objetivo de avançar em sua carreira ou ingressar em um novo setor, nosso currículo elaborado por especialistas fornecerá a vantagem competitiva necessária no mercado de trabalho atual.

360€

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Detalhes a ter em conta

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Suporte multilíngue

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Certificado digital incluído

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Assistente Phia

Objetivos

- To understand web analytics concepts and metrics comprehensively. - To analyse user behaviour and web traffic data effectively. - To interpret key performance indicators for digital platforms. - To utilise analytics tools for data-driven decision-making. - To evaluate website performance through data analysis. - To develop strategies based on analytics insights. - To improve digital marketing efforts using analytics data.

Conteúdo

Oportunidades de carreira

- Web Analytics Specialist in digital marketing agencies - SEO Analyst focusing on data-driven strategies - Digital Marketing Consultant for performance optimisation - Data Analyst for e-commerce platforms - Conversion Rate Optimisation Specialist - Business Intelligence Analyst in tech companies - Freelance Web Analytics Consultant

Para que isso te prepara

The Course on Web Analytics equips you with the skills to effectively interpret and utilise web data to make informed decisions. You'll learn to identify key performance indicators, optimise user experience, and implement data-driven strategies. By mastering various analytical tools and methodologies, you will be able to enhance website performance, drive targeted traffic, and ultimately improve conversion rates, empowering you to make strategic business improvements.

This Course on Web Analytics is designed for professionals and graduates in the digital marketing and data analysis sectors looking to expand or update their skills. Ideal for those eager to understand web performance metrics and enhance strategic decision-making, this course offers practical insights into the world of web analytics without requiring advanced technical expertise.

Our training is 100% online, allowing students to self-regulate their studies and adapt them to their own needs. We are committed to personalized and autonomous learning, with an approach based on critical thinking and constructivism.

We have a highly specialized teaching team that will support you throughout the entire learning process. This enables you to further personalize your training, as we adapt to your pace and needs.

You will have access to our learning platform, MyLXP, from any device and at any time of the day, giving you the freedom to decide how and when to study. All of this is made possible through our Educa LXP methodology (Learning Experience Platform), an environment designed to drive your educational progress, foster innovation, and provide a personalized learning experience tailored to each individual need.