Analytical and measurement course in the online environment

Institución Educativa
Mode On-line
Duration 200 hours
Languages Spanish
$590.741
Pago en cuotas sin intereses Acceso para siempre para consultar tu curso

Request information

Reconocidos por
Acreditados por

Plan de estudios

Summary

The analytical course and measurement in the online environment offers you a unique opportunity to enter a field that is booming and where the demand for qualified professionals does not stop growing. The ability to measure and analyze data in the online environment is crucial for the success of any digital strategy. In this course, you will discover the importance of online measurement and familiarize yourself with the main kpis necessary to evaluate email marketing, content, social networks and inbound marketing. You will learn to calculate the ROI and create custom URLs to optimize your strategies. In addition, you will dominate essential tools such as Google Analytics, Sistrix, Hubspot and Mailchimp. Finally, you will acquire skills to prepare professional reports with Data Studio, allowing you to present data clearly and effectively. This online course gives you the necessary skills to excel in the competitive world of digital marketing.

Goals

It is to understand the importance of measurements in the field of digital marketing.

Professional exits

- Digital Metric Analyst - KPIS specialist for online campaigns - ROI Consultant in Digital Marketing - Personalized URL developer - Google Analytics and Sistix Expert -Sistix - Social Network Measurement Strata - Reports specialist with Data Studio - Inbound Marketing Campaigns Coordinator - Campaigns Manager in Google Ads and Mailchimp.

To prepare you

This course prepares you to dominate analytics and measurement in digital marketing. You will learn to identify and use essential KPIs to evaluate the success of emailing campaigns, content strategies and social networks. You will be able to calculate the ROI and create custom URLs to improve traceability. In addition, you will acquire skills in tools such as Google Analytics, Sistrix and Hubspot, and you will develop the ability to generate effective reports with Data Studio.

Who is it addressed

The analytical course and measurement in the online environment is aimed at digital marketing professionals and grazed interested in deepening their knowledge in analytics and measurement. Ideal for those who want to understand the importance of Kpis, ROI and the creation of reports with Data Studio, as well as the use of tools such as Google Analytics and Hubspot.

Methodology

Our methodology combines technology, pedagogy and empathy for a tailored learning.

You mark the rhythm, you decide the way and an artificial intelligence accompanies you to learn better, with meaning and purpose.

Realized personalized learning

Your style, interest and level define the route. You are the starting point.

Constructivism in action

Explore, experience and apply. Learning means understanding, not memorizing.

He who accompanies you, not who directs you

Phia, our artificial intelligence assistant guides you without limiting your autonomy.

Evaluation without pressure

Continuous and adaptive feedback. Because learning is a process, not a figure.

Certificación

Logo certificado-1

Analytical and measurement course title in the online environment with 200 hours issued by Structuralia

Logo certificado-1

Scholarships

EDUCAHUB Scholarships

Make your most accessible training: Finish 0% interest and get personalized scholarships.

In Eduahub we believe that education must be available to everyone. Therefore, we offer a scholarship plan that facilitates your access to practical, current and quality training, eliminating economic barriers.

-25%

Alumni Scholarship: For former students of Eduahub.

-20%

Unemployment scholarship: if you prove to be unemployed.

-20%

Numerous family scholarship: for families with 3 or more children.

-20%

Disability scholarship: For people with disabilities ≥33%.

-15%

Emprende Scholarship: For self -employed that accredit your activity.

-15%

Scholarship recommends: If you come recommended by an alumnus.

-15%

Group scholarship: For joint inscriptions of 3 or more people.

An entire educational universe, on a single platform.

An intuitive environment that guides you to form autonomously and with purpose.

Know more

Learn at your pace

Courses, masters and official degrees. 100% online, flexible and at your pace.

Access from anywhere

Available 24/7 on mobile, tablet or PC. You decide when and how to train.

Phia, your mentor ia

It challenges you, motivates you and customizes your path. Learn with a guide that evolves with you.

LX One Plus: Without limit formation

Unlock soft skills, languages and more. Advances towards integral and continuous formation.