Strategic Communication Program

The strategic communication program is essential in a world where information flows endlessly and corporate image can be consolidated or faded with just one click. This program provides an integral vision of communication, from basic principles to its application in multiple digital and face -to -face platforms, offering tools to build an effective dialogue and cunning corporate communication. Through didactic units that cover from the role of the media to the skills to discuss and argue effectively, this program is immersed in digital communication and image management through audiovisual content and social networks. With him, participants will not only expand their theoretical knowledge, but will also acquire practical skills to apply communicative strategies that cause impact. Ideal for those who seek to complement their training and deepen the scope of strategic communication, this program opens doors to novel perspectives and methods that are crucial in the era of connectivity.

- Master the basic theory of communication. - Understand key functions of communicative media. - Handle principles of digital communication. - Apply the image in strategic communication. - Enter corporate communication. - Execute face -to -face communication techniques. - Use non -face -to -face communication channels. - Improve dialogue and argumentative skills. - Create content for audiovisual communication. - Effective strategies in social networks.

With the strategic communication program, opens doors to roles such as Community Manager, a specialist in corporate communication, digital communication expert, or image advisor. With skills in digital media, non -face -to -face communication, and audiovisuals, you will be equipped to lead the business narrative in the digital age.

The strategic communication program prepares to effectively address the challenges of communication in the business field. You will learn to design shocking messages through the study of digital communication and corporate image. It will focus on developing skills for face -to -face and non -face -to -face communication, as well as for the management of social networks. You will acquire tools to dialogue, discuss and argue clearly, enhancing audiovisual communication as a strategic resource.

The strategic communication program is conceived for professionals and students who wish to enhance their communicative skills, covering from digital communication to the face -to -face corporate and non -face -to -face. Ideal for those who seek to master the image and dialogue as impact tools, as well as take advantage of the power of social media and networks in the current business environment. Apt for those who aspire to complement their training with practical knowledge in effective and audiovisual communication.