University Microcredential for Digital Transformation in the Tourism Sector + 1 ECTS Credit
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Syllabus
Curriculum
Summary
Currently, the tourism sector is in a moment of unprecedented transformation, driven by digitalization and technological innovation. The Digital Transformation in the Tourism Sector training action offers you the opportunity to enter this field, where labor demand is growing exponentially. You will learn to reinvent tourism in the digital age, understanding new trends and traveler profiles, while exploring tools such as big data and artificial intelligence that optimize the customer experience. Additionally, the course emphasizes sustainability, teaching you how to use technology to promote responsible destinations. Participating in this course will allow you to acquire key skills to stand out in a booming sector.
Goals
Professional opportunities
To prepare you
La acción formativa Transformación Digital en el Sector Turístico te prepara para afrontar los desafíos actuales de la industria. Aprenderás a reinventar el turismo en la era digital, comprendiendo el impacto de las tendencias tecnológicas y los nuevos perfiles de viajeros. Te familiarizarás con herramientas de big data e inteligencia artificial que te permitirán analizar y anticipar las necesidades del turista del futuro.
Who is it addressed to?
La acción formativa Transformación Digital en el Sector Turístico está dirigido a profesionales y titulados del sector turístico que deseen actualizar y ampliar sus conocimientos en un entorno en constante evolución. Ideal para quienes quieran comprender cómo la digitalización redefine el turismo, explorar herramientas como el big data y la inteligencia artificial.
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Certification
Titulación de Microcredencial Universitaria de Transformación Digital en el Sector Turístico con 25 horas y 1 Crédito ECTS expedida por la Universidad Antonio de Nebrija
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